- Best Practices
Halloween is here again to fright and delight everyone from the marketer to the developer. Holiday campaigns are ramping up this time of year, and that means well-meaning email marketers can turn to unsavory practices. If you recall our tale from last year, we witnessed the horrifying story of Miss Liz, who purchased an email list in a last-ditch effort to ensure email sending success.
But alas, Miss Liz met a grim fate when all her messages ended up landing in the spam folder. A year later and there is a new marketer at Meowgun, an upstart named Cody. Cody thinks he can get away with sending his latest email campaign on a brand new dedicated IP, but little does he know he’s set himself up for failure…
2019 has been a banner year for Mailgun. Between receiving a strategic growth investment from Thoma Bravo and acquiring our former competitor Mailjet, we’ve been busy! Still, we were able to find time to break out the costumes and have a spooky time together. Over in the Mailgun SA office, we had some pretty amazing costumes:
Just our CTO with a Topo Chico
The costumes were incredible this year, but that’s only the beginning.
In other news, we’ve expanded back up to our old floor from last year, and it’s currently being built out to support our growing team. In the meantime, a small group of Mailgunners got together to make something a spooky while we could still get messy with the environment.
Nothing to see here, move along.
All of this to say, that we hope you have a safe Halloween, and an even safer best practice for your sending this holiday season.
Happy Spooky Sending,
Last updated on December 31, 2019