Showing post with tag: Deliverability

  • Best Practices

Diving Head-First Into The Inbox: What’s Impacting My Deliverability?

It’s no secret that many first-time senders struggle with delivery across different mailbox providers. To find out what could be impacting deliverability for new senders, we set off on a journey to uncover as much information as we could about what makes MTAs tick.

Nick Schafer
5 min read
  • Best Practices

Domain Reputation or IP Reputation: Which One Does Gmail Care About More?

We often compare email reputation to a credit score. The better your sender score, the more likely your email will get delivered.

Chris Farmer
5 min read
  • Best Practices

How To Build An Email List The Right Way

Look, we know list collection might sound less cool than other email topics. It’s really, really tempting to focus only on the ways you can get more potential customers and a long email list no matter what. But no matter how big your list is, unless your contacts gave you consent to email them, you won’t see great results. Plus, your email service provider will get mad at you, and that’s no fun. Let’s take a look at what consent is and how you can use it to build a healthy email list.

Nick Schafer
10 min read
  • Best Practices

FML, Every Email I Send Goes To The Gmail Promotions Tab

The Gmail promotions tab. Some people love it, some people hate it, some people love to hate it. For many of us email marketers, when we find our witty subject lines and email campaigns filed under the Gmail promotions tab instead of the primary inbox, we say something along the lines of:

Chris Farmer
7 min read
  • Email DIY

Mailgun For Non-Devs: Leveraging An Email Marketing Platform

This guest post comes from Ongage, a front-end email marketing platform that integrates nicely with ESPs like Mailgun and empowers you to do some seriously advanced things with your marketing emails.

Mailgun Team
5 min read
  • Best Practices

Can You Guarantee Better Email Deliverability?

Everyone wants better deliverability. It’s a worthy goal. When messages don’t reach inboxes, you’re missing out on an opportunity to connect with customers, plus you’re having to pay to send emails to people who will never see those emails. The thought of your messages bouncing or landing in spam…

Nick Schafer
6 min read
  • Customer Success

Behind The Scene At Jungle Disk: Reliable Email Communications With Mailgun

At Jungle Disk we provide data security to protect businesses from accidents and attacks by defending their networks and backing up their data. As a SaaS business, one of our primary communication channels with our customers is over email and deliverability matters which is why we use Mailgun with multiple unique IP addresses and individual email sending sub-domains for different activities.

Bret Piatt
4 min read
  • Best Practices

Why Sending Email Isn’t Enough

Written and contributed by Nick Schafer, our Deliverability Engineer. When you think about the reputation of your business, customer service and product quality are key attributes that come to mind. Email communication practices can also contribute to the reputation of a business. For the purpose of this post, I’d like to deep dive into email reputation.

Mailgun Team
9 min read
  • Best Practices

Get Your Email In Check For The Holidays

As the holidays approach, we see the volume of sending increase for some of our customers. Whether for order confirmation emails or marketing emails, it could be detrimental to a business if recipients do not receive their emails – and it does happen. In fact, 17% of email marketing campaigns fail to reach consumers.

Mailgun Team
3 min read
  • Customer Success

TextMagic Improves Deliverability Rate With Mailgun

Email is one of the leading forms of online communication for businesses, whether internally with employees or externally with users. Other channels are becoming more popular due to their

Mailgun Team
2 min read
  • Email DIY

How To Effectively Use Webhooks For Email Delivery

Thank you to everyone who attended this week’s Mailgun Google Hangout on How to Effectively Use Webhooks for Email Delivery featuring Mailgun Email Expert, Chris Hammer. Below is the video along with a timestamp of the sections and a transcript of the Q&A. For your reference, you can access the deck here and we also recommend reading our Guide to Webhooks.

Mailgun Team
7 min read
  • Best Practices

The Art Of Inboxing

Email has changed the world because of its openness, ubiquity and asynchronicity. Unfortunately, these traits also attract malicious users that are out to abuse the beauty of the SMTP protocol.

Mailgun Team
7 min read

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