{"id":25609,"date":"2026-02-04T00:00:00","date_gmt":"2026-02-04T00:00:00","guid":{"rendered":"https:\/\/www.mailgun.com\/blog\/ist-ihr-esp-der-richtige-quiz\/"},"modified":"2026-09-22T16:33:17","modified_gmt":"2026-09-22T16:33:17","slug":"ist-ihr-esp-der-richtige-quiz","status":"publish","type":"blog","link":"https:\/\/www.mailgun.com\/de\/blog\/email\/ist-ihr-esp-der-richtige-quiz\/","title":{"rendered":"Ist Ihr ESP \u201eder Richtige\u201c? &#8230; Oder nur ein kurzer Flirt?\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">We&#8217;ve all been there: <a href=\"https:\/\/www.mailgun.com\/de\/loesungen\/email-service-provider\/\">the thrill of finding a new ESP<\/a>. At first, it promises the world: perfect deliverability, loyal subscribers, and analytic that would make anyone jealous. But after a few weeks, you start <a href=\"https:\/\/www.mailgun.com\/de\/blog\/email\/wichtige-kriterien-esp-auswahl\/\">noticing the cracks<\/a>: missed validations, lost emails, and reports as vague as your ex&#8217;s intentions.<\/p>\n\n<p class=\"wp-block-paragraph\">Time to get real. Are you ready to settle down with your ESP for the long haul, or is it still sending you mixed signals? Grab a glass of wine (or a strong coffee, no judgment), take our flirty little quiz, and see which email relationship type best fits your current sending situation.\u00a0<\/p>\n\r\n    <nav data-content-type=\"longform\" class=\"toc-block longform-spacings px-5 py-6 px-md-6 px-lg-7 py-md-7 bg-light fs-sm rounded-lg\" aria-labelledby=\"toc-title-7987\"><p class=\"h5 m-0\" id=\"toc-title-7987\">Inhaltsverzeichnis<\/p><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">01<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#q1-validations\">Q1: Validations<\/a><a class=\"scrollme link-body-color\" href=\"#how-does-your-esp-handle-email-list-quality\">How does your ESP handle email list quality?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">02<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#q2-dmarc-monitoring\">Q2: DMARC monitoring\u00a0<\/a><a class=\"scrollme link-body-color\" href=\"#how-does-your-esp-help-protect-your-brand-reputation\">How does your ESP help protect your brand reputation?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">03<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#q3-monitoring-analytics\">Q3: Monitoring  analytics<\/a><a class=\"scrollme link-body-color\" href=\"#how-transparent-is-your-esp-about-performance\">How transparent is your\u00a0ESP about\u00a0performance?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">04<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#q4-tams\">Q4: TAMs<\/a><a class=\"scrollme link-body-color\" href=\"#what-kind-of-support-does-your-esp-come-with\">What kind of support\u00a0does\u00a0your\u00a0ESP come with?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">05<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#q5-apis\">Q5: APIs<\/a><a class=\"scrollme link-body-color\" href=\"#how-reliable-and-developer-friendly-is-your-esps-api\">How reliable and developer-friendly is your ESP\u2019s API?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">06<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#results-is-your-esp-the-one\">Results: Is your ESP the one?<\/a><\/div><\/div><div class=\"d-flex mt-3\"><div class=\"w-auto fw-bold text-accent d-flex me-2\">07<\/div><div class=\"d-flex flex-column\"><a class=\"fw-bold scrollme link-body-color text-accent\" href=\"#wrapping-up\">Wrapping up<\/a><\/div><\/div><\/nav><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/2-2-1024x636.png\" alt=\"Eine Frau blickt frustriert auf einen Computer, der Fehler in der Abonnentenliste anzeigt, w\u00e4hrend E-Mails mit der Aufschrift BOUNCE! um sie herumfliegen\" class=\"wp-image-12763\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/2-2-1024x636.png 1024w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/2-2-300x186.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/2-2-768x477.png 768w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/2-2-784x486.png 784w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/2-2-1536x954.png 1536w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/2-2.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\">Q1: Validations<\/h2>\n\n<p class=\"wp-block-paragraph\">You sit at your desk,\u00a0latte\u00a0steaming beside you, staring at your\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/deliverability\/e-mail-listenverwaltung\/\" target=\"_blank\" rel=\"noreferrer noopener\">subscriber list<\/a>\u00a0like\u00a0it\u2019s\u00a0a crush who might never text\u00a0you\u00a0back. Every\u00a0hard bounce\u00a0feels like\u00a0a little heartbreak waiting to happen, and you can almost hear the groans of\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/email\/email-nicht-gesendet\/\" target=\"_blank\" rel=\"noreferrer noopener\">undeliverable emails\u00a0hitting full inboxes<\/a>. You need someone \u2013 or something \u2013 that can save you from those missed connections before your heart (and\u00a0your\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/deliverability\/absenderreputation-verbessern\/\" target=\"_blank\" rel=\"noreferrer noopener\">sender reputation<\/a>) takes the hit.\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\">How does your ESP handle email list quality?<\/h3>\n    <div data-content-type=\"longform\"  class=\"callout text-body-color px-5 py-6 px-md-6 px-lg-7 py-md-7 longform-spacings rounded-lg bg-primary\" data-theme=\"light\">\r\n\r\n        <div class=\"content-body\"> <p><b>A)&nbsp;<\/b>Your ESP is the sweetheart who whispers in your ear, \u201cDon\u2019t worry, I\u2019ve got this.\u201d Real-time validations catch typos, bogus addresses, and trap emails before they ruin your bounce rate. Smooth, dependable, and oh-so-reliable.&nbsp;<\/p><p><b>B)<\/b>&nbsp;Basic syntax checks? Sure. Catching deep issues? Meh.&nbsp;You\u2019re&nbsp;left hoping for the best while dodging deliverability drama.&nbsp;<\/p><p><b>C)&nbsp;<\/b>No validation tools here. Your emails bounce more than your ex\u2019s debit card&nbsp;paying the check. Your list is&nbsp;basically playing&nbsp;Russian roulette.&nbsp;<\/p><p class=\"mb-0\"><b>D)<\/b>&nbsp;Your ESP shrugs and says, \u201cYour problem, not mine.\u201d&nbsp;You\u2019re&nbsp;on your own, babe&nbsp;\u2013&nbsp;prepare for heartbreak.<\/p><\/div>\r\n    <\/div>\r\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/3-2-1024x636.png\" alt=\"Illustration der DMARC-E-Mail-Sicherheit, die einen Nutzer vor einem Hacker sch\u00fctzt, w\u00e4hrend er bei einem Date abgelenkt ist\" class=\"wp-image-12767\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/3-2-1024x636.png 1024w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/3-2-300x186.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/3-2-768x477.png 768w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/3-2-784x486.png 784w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/3-2-1536x954.png 1536w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/3-2.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\">Q2: DMARC monitoring\u00a0<\/h2>\n\n<p class=\"wp-block-paragraph\">Imagine your brand is on a first date, all dressed up and trying to make a great\u00a0impression. Your ESP should be the partner who notices when someone shady tries to crash in, swoops in to save you from embarrassment, and keeps\u00a0your\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/deliverability\/emails-zustellen\/\" target=\"_blank\" rel=\"noreferrer noopener\">reputation sparkling<\/a>. Otherwise, that first impression could turn into\u00a0one\u00a0bad night&#8230; or worse, a\u00a0viral disaster.\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\">How does your ESP help protect your brand reputation?<\/h3>\n    <div data-content-type=\"longform\"  class=\"callout text-body-color px-5 py-6 px-md-6 px-lg-7 py-md-7 longform-spacings rounded-lg bg-primary\" data-theme=\"light\">\r\n\r\n        <div class=\"content-body\"> <p><b>A)<\/b>&nbsp;Full DMARC monitoring with clear alerts and reports. Your reputation&nbsp;stays&nbsp;flawless.&nbsp;<\/p><p><b>B)<\/b>&nbsp;Limited authentication checks. Mostly fine, but you&nbsp;could&nbsp;get blindsided.&nbsp;<\/p><p><b>C)<\/b>&nbsp;Problems&nbsp;aren\u2019t&nbsp;flagged until your deliverability is already bruised.&nbsp;<\/p><p class=\"mb-0\"><b>D)&nbsp;<\/b>Zero monitoring, zero guidance.&nbsp;You\u2019re&nbsp;left to fend for yourself while chaos reigns.<\/p><\/div>\r\n    <\/div>\r\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/4-2-1024x636.png\" alt=\"Menschen an Handys mit Textblasen: Ich wollte mich nur kurz melden und Sorry Babe, muss absagen. Sinch Mailgun-Logo\" class=\"wp-image-12771\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/4-2-1024x636.png 1024w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/4-2-300x186.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/4-2-768x477.png 768w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/4-2-784x486.png 784w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/4-2-1536x954.png 1536w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/4-2.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\">Q3: Monitoring &amp; analytics<\/h2>\n\n<p class=\"wp-block-paragraph\">Picture a partner who messages you back instantly, knows exactly what you like, and gives\u00a0clear signs\u00a0of where the relationship is headed.\u00a0That\u2019s\u00a0what good\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/product\/neue-email-analysefunktionen-zur-beantwortung-ihrer-performance-fragen\/\" target=\"_blank\" rel=\"noreferrer noopener\">monitoring and analytics<\/a>\u00a0feel like. A bad ESP is the one that leaves you hanging, guessing if\u00a0they\u2019re\u00a0into you or just playing games, with your heart (and campaign) in suspense.\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\">How transparent is your\u00a0ESP about\u00a0performance?<\/h3>\n    <div data-content-type=\"longform\"  class=\"callout text-body-color px-5 py-6 px-md-6 px-lg-7 py-md-7 longform-spacings rounded-lg bg-primary\" data-theme=\"light\">\r\n\r\n        <div class=\"content-body\"> <p><b>A) <\/b>Detailed&nbsp;analytics, real-time logs, and customizable dashboards.&nbsp;They tell you everything, darling.&nbsp;<\/p><p><b>B)<\/b>&nbsp;Basic reporting exists, but insights are vague \u2013 like a lover who never fully&nbsp;opens up.&nbsp;<\/p><p><b>C)&nbsp;<\/b>Minimal data.&nbsp;You\u2019re&nbsp;left piecing things together like a bad first date.&nbsp;<\/p><p class=\"mb-0\"><b>D)&nbsp;<\/b>Little to no visibility. Your campaigns are&nbsp;basically MIA&#8230;&nbsp;and so is your ESP.<\/p><\/div>\r\n    <\/div>\r\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/5-2-1024x636.png\" alt=\"Drei Freunde unterhalten sich auf einer Couch; eine Frau denkt liebevoll an einen Mann, der einen Daumen hoch gibt\" class=\"wp-image-12775\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/5-2-1024x636.png 1024w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/5-2-300x186.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/5-2-768x477.png 768w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/5-2-784x486.png 784w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/5-2-1536x954.png 1536w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/5-2.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\">Q4: TAMs<\/h2>\n\n<p class=\"wp-block-paragraph\">You\u2019ve\u00a0been on a few good dates, and now\u00a0it\u2019s\u00a0time to get to know the friend group;\u00a0you want to know if your ESP keeps\u00a0company that\u00a0sets\u00a0off red flags. Enter the TAM.\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">A\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/company\/interview-mit-einem-tam\/\" target=\"_blank\" rel=\"noreferrer noopener\">dedicated TAM<\/a>\u00a0is\u00a0someone\u00a0who\u00a0grounds\u00a0the relationship and\u00a0keeps\u00a0it\u00a0healthy. They\u00a0remember\u00a0your quirks,\u00a0anticipate\u00a0your needs, and\u00a0help you\u00a0and your ESP\u00a0\u201cfind\u00a0your\u00a0spark\u00a0again\u201d\u00a0when things get tricky.\u00a0\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\">What kind of support\u00a0does\u00a0your\u00a0ESP come with?<\/h3>\n    <div data-content-type=\"longform\"  class=\"callout text-body-color px-5 py-6 px-md-6 px-lg-7 py-md-7 longform-spacings rounded-lg bg-primary\" data-theme=\"light\">\r\n\r\n        <div class=\"content-body\"> <p><b>A)<\/b>&nbsp;A dedicated TAM who knows your sending patterns and helps&nbsp;optimize&nbsp;performance. Steady, reliable,&nbsp;a true&nbsp;best&nbsp;pal.&nbsp;<\/p><p><b>B)<\/b>&nbsp;General support staff with limited context. Helpful-ish, but not&nbsp;someone&nbsp;you&#8217;d&nbsp;invite to&nbsp;Friendsgiving.&nbsp;<\/p><p><b>C)&nbsp;<\/b>Slow, ticket-based responses.&nbsp;You\u2019re&nbsp;left wondering why your ESP&nbsp;keeps&nbsp;hanging with them.&nbsp;<\/p><p class=\"mb-0\"><b>D)&nbsp;<\/b>No personalized support.&nbsp;Gone&nbsp;at the moment&nbsp;you&nbsp;need&nbsp;them the&nbsp;most.<\/p><\/div>\r\n    <\/div>\r\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/6-2-1024x636.png\" alt=\"Drei Personen \u00fcberraschen einen Mann an seiner T\u00fcr mit Blumen, Pralinen und einem Herz auf einem Smartphone-Bildschirm\" class=\"wp-image-12779\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/6-2-1024x636.png 1024w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/6-2-300x186.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/6-2-768x477.png 768w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/6-2-784x486.png 784w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/6-2-1536x954.png 1536w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/6-2.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\">Q5: APIs<\/h2>\n\n<p class=\"wp-block-paragraph\">Your API keeps the relationship alive. If\u00a0it\u2019s\u00a0smooth, reliable, and responsive,\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/email\/wann-sollten-sie-eine-email-api-nutzen\/\" target=\"_blank\" rel=\"noreferrer noopener\">your email campaigns feel like effortless chemistry<\/a>. But if\u00a0it\u2019s\u00a0clunky, unpredictable, or outdated, every connection becomes a drama-filled obstacle.\u00a0An ESP with a bad API\u00a0is like the type of\u00a0partner who stands you up mid-dinner, texts inconsistently, and leaves you questioning all your choices.\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\">How reliable and developer-friendly is your ESP\u2019s API?<\/h3>\n    <div data-content-type=\"longform\"  class=\"callout text-body-color px-5 py-6 px-md-6 px-lg-7 py-md-7 longform-spacings rounded-lg bg-primary\" data-theme=\"light\">\r\n\r\n        <div class=\"content-body\"> <p><b>A)&nbsp;<\/b>Robust, flexible, and reliable. Chemistry sparks every time.&nbsp;<\/p><p><b>B)&nbsp;<\/b>Works okay but misses some moves.&nbsp;Flirty,&nbsp;inconsistent.&nbsp;<\/p><p><b>C)&nbsp;<\/b>Outdated or difficult to integrate. Every attempt feels awkward.&nbsp;<\/p><p class=\"mb-0\"><b>D)&nbsp;<\/b>Frequently broken. Ghosts mid-send. Your&nbsp;devs&nbsp;cry.<\/p><\/div>\r\n    <\/div>\r\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/7-2-1024x636.png\" alt=\"Vier Archetypen zum Thema Dating: Sending Soulmate, Fixer-Upper, Situationship und Posteingang-F-Boy\" class=\"wp-image-12783\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/7-2-1024x636.png 1024w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/7-2-300x186.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/7-2-768x477.png 768w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/7-2-784x486.png 784w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/7-2-1536x954.png 1536w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2026\/01\/7-2.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\">Results: Is your ESP the one?<\/h2>\n\n<p class=\"wp-block-paragraph\">Now that\u00a0you\u2019ve\u00a0put your ESP through the ringer, tally your A\u2019s, B\u2019s, C\u2019s, and D\u2019s, and check the results:\u00a0<\/p>\n    <div data-content-type=\"longform\"  class=\"callout text-body-color px-5 py-6 px-md-6 px-lg-7 py-md-7 longform-spacings rounded-lg bg-primary\" data-theme=\"light\">\r\n\r\n        <div class=\"content-body\"> <p><b>Mostly A\u2019s \u2013 Sending Soulmate:&nbsp;<\/b>Congratulations,&nbsp;you\u2019ve&nbsp;found \u201cthe one!\u201d Deliverability is strong, your brand is protected, analytics are&nbsp;crystal-clear, and your TAM is&nbsp;basically your&nbsp;ride-or-die.&nbsp;<\/p><p><b>Mostly B\u2019s \u2013&nbsp;The Fixer-Upper:&nbsp;<\/b>You\u2019re&nbsp;having fun, but things are murky.&nbsp;Still, there\u2019s potential. The question is, are you ready to invest the time and energy it takes to makeover this so-so beau?&nbsp;<\/p><p><b>Mostly C\u2019s \u2013 Situationship:&nbsp;<\/b>This ESP gives you all the drama without the&nbsp;perks. Consider moving on before your campaigns start ghosting themselves.&nbsp;<\/p><p class=\"mb-0\"><b>Mostly D\u2019s \u2013 Inbox F-Boy:<\/b>&nbsp;Oof.&nbsp;It\u2019s&nbsp;time to swipe&nbsp;left. Your ESP is all talk, zero action, and your deliverability is paying the price.<\/p><\/div>\r\n    <\/div>\r\n\n<h2 class=\"wp-block-heading\">Wrapping up<\/h2>\n\n<p class=\"wp-block-paragraph\">Email is not just about sending little love letters\u00a0to your subscribers;\u00a0it\u2019s\u00a0about making sure\u00a0they\u2019re\u00a0delivered where you\u00a0want them,\u00a0<em>when\u00a0<\/em>you\u00a0want them. Stop settling for ESPs that are\u00a0full of red flags\u00a0and find the one that treats your\u00a0brand\u00a0like the\u00a010\/10 knockout\u00a0it is.\u00a0\u00a0<\/p>\n\n<p class=\"wp-block-paragraph\">If\u00a0you\u2019re\u00a0looking for\u00a0help\u00a0finding the right match,\u00a0<a href=\"https:\/\/www.mailgun.com\/de\/blog\/email\/was-nutzer-ueber-mailgun-falsch-verstehen\/\" target=\"_blank\" rel=\"noreferrer noopener\">try\u00a0Mailgun<\/a>\u00a0and see why thousands of marketers trust us to make every send count. Loyalty,\u00a0transparency, and a sense of humor\u00a0are included.\u00a0Let&#8217;s\u00a0make it official.\u00a0<\/p>\n    <div data-content-type=\"longform\" class=\"longform-spacings\">\r\n        <div class=\"cta bg-primary rounded-lg px-5 py-6 p-md-7 px-md-6\">\r\n                    <div class=\"form-subscription\">\r\n                            <div class=\"h4 mb-3\">\r\n                    Keep me posted! Get great resources in your inbox every week.                <\/div>\r\n                                    <form accept-charset=\"UTF-8\" action=\"\" enctype=\"multipart\/form-data\" data-form-subscription method=\"POST\" style=\"max-width: 400px;\">\r\n                <div class=\"row justify-content-between align-items-top g-2\">\r\n                    <div class=\"col-10\">\r\n                        <input type=\"email\" name=\"email\" class=\"form-control\" placeholder=\"Email\" autocomplete=\"email\" required>\r\n                        <div data-fs=\"error\" role=\"alert\" class=\"invalid-feedback\">\r\n                            Please complete this required field.                        <\/div>\r\n                    <\/div>\r\n                                            <div class=\"col-12 order-last mt-3 fs-xxs\" data-fs=\"acceptance\" style=\"display:none;\">\r\n                            \r\n                                <div class=\"form-check\">\r\n                                    <input id=\"formSubscriptionAcceptance-terms-6736\" class=\"form-check-input\"\r\n                                        type=\"checkbox\" name=\"terms\">\r\n                                    <label for=\"formSubscriptionAcceptance-terms-6736\" class=\"form-check-label text-body-color\">\r\n                                        Ich habe die Servicebedingungen gelesen und stimme ihnen zu.                                        <span class=\"hs-form-required\">*<\/span>\r\n                                    <\/label>\r\n                                <\/div>\r\n\r\n                            \r\n                                <div class=\"form-check\">\r\n                                    <input id=\"formSubscriptionAcceptance-privacy-4320\" class=\"form-check-input\"\r\n                                        type=\"checkbox\" name=\"privacy\">\r\n                                    <label for=\"formSubscriptionAcceptance-privacy-4320\" class=\"form-check-label text-body-color\">\r\n                                        Ich habe die Datenschutzerkl\u00e4rung gelesen und bin damit einverstanden.                                        <span class=\"hs-form-required\">*<\/span>\r\n                                    <\/label>\r\n                                <\/div>\r\n\r\n                                                    <\/div>\r\n                    \r\n                                            <div class=\"col-12 order-last fs-xxs mb-0 mt-2 text-body-color\">\r\n                            Send me the Mailgun newsletter. I expressly agree to receive the newsletter and know that I can easily unsubscribe at any time.                        <\/div>\r\n                    \r\n                    <div class=\"col-2\">\r\n                        <button type=\"submit\" value=\"Submit\" aria-label=\"Submit\" class=\"btn btn-secondary btn-icon\">\r\n                            <svg aria-hidden=\"true\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/layout\/chevron-right.svg\"><\/svg>\r\n                        <\/button>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                <input type=\"hidden\" name=\"formSubscriptionRecaptchaToken\" data-fs=\"recaptcha-token\">\r\n                <input type=\"hidden\" name=\"customListID\" value=\"\">\r\n\r\n            <\/form>\r\n            <div data-fs=\"message-success\" style=\"display: none;\">\r\n                <p class=\"mb-0 mt-2 text-body-color\">\r\n                    Check your inbox monthly for your Mailgun Newsletter!                <\/p>\r\n            <\/div>\r\n        <\/div>\r\n        <\/div>\r\n    <\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Sie wischen nicht einfach bei irgendeinem beliebigen E-Mail-Service-Provider nach rechts \u2013 Sie suchen den einen, der wirklich langfristig \u00fcberzeugt. Den einen, der Ihre Nachrichten aus dem Spam-Ordner fernh\u00e4lt und sie wie mit Amors Pfeil zielsicher in den Posteing\u00e4ngen abliefert. Doch woher wissen Sie, ob Ihr ESP Ihr wahrer Versand-Seelenverwandter ist oder nur reines Chaos, das Sie nach einem einzigen Versand ghostet? Machen Sie unser kleines, freches Quiz und finden Sie heraus, ob Ihr ESP der Richtige ist \u2013 oder nur ein weiterer Posteingangs-F-Boy.<\/p>\n","protected":false},"author":23,"featured_media":12759,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"blog_category":[20],"class_list":["post-25609","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_category-email"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ist Ihr ESP der Richtige? 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