{"id":5471,"date":"2025-12-19T17:00:28","date_gmt":"2025-12-19T17:00:28","guid":{"rendered":"https:\/\/mgcomdev.wpenginepowered.com\/glossary\/emails-automatizados\/"},"modified":"2025-07-11T15:49:12","modified_gmt":"2025-07-11T15:49:12","slug":"emails-automatizados","status":"publish","type":"glossary","link":"https:\/\/www.mailgun.com\/es\/glosario\/emails-automatizados\/","title":{"rendered":"Emails automatizados"},"content":{"rendered":"<h1>Emails automatizados<\/h1>\n<p>Los emails automatizados son <a href='\/blog\/email\/why-automated-transactional-emails-are-critical-to-your-growth\/' target=\"_tabs\" rel=\"noopener noreferrer\">mensajes de email<\/a> que env\u00eda un CRM o un software autom\u00e1ticamente en respuesta a las acciones de un usuario. Estos emails tambi\u00e9n se llaman <a href='\/blog\/email\/what-is-transactional-email-basics\/' target=\"_tabs\" rel=\"noopener noreferrer\">emails transaccionales<\/a>.<\/p>\n<p>Veamos un ejemplo. Una marca colabora con un <i>email service provider<\/i> (ESP) para configurar emails automatizados que avisen a los clientes cuando tienen un carrito abandonado. Entonces, cuando un usuario navegue por la p\u00e1gina web de la marca y a\u00f1ada un producto a su carrito pero salga de la p\u00e1gina sin haberlo comprado, recibir\u00e1 un email de seguimiento para que le recuerde que ha dejado su carrito olvidado. Esto lo incentivar\u00e1 a completar su compra.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Emails automatizados Los emails automatizados son mensajes de email que env\u00eda un CRM o un software autom\u00e1ticamente en respuesta a las acciones de un usuario. Estos emails tambi\u00e9n se llaman emails transaccionales. Veamos un ejemplo. Una marca colabora con un email service provider (ESP) para configurar emails automatizados que avisen a los clientes cuando tienen [&hellip;]<\/p>\n","protected":false},"template":"","meta":{"_acf_changed":false},"class_list":["post-5471","glossary","type-glossary","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Email automatizado: Glosario de t\u00e9rminos de email | Mailgun<\/title>\n<meta name=\"description\" content=\"Los emails automatizados se env\u00edan autom\u00e1ticamente en respuesta a las acciones de los clientes. 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