{"id":5525,"date":"2025-12-19T19:54:37","date_gmt":"2025-12-19T19:54:37","guid":{"rendered":"https:\/\/mgcomdev.wpenginepowered.com\/glossary\/calentamiento-ip\/"},"modified":"2026-09-08T23:13:21","modified_gmt":"2026-09-08T23:13:21","slug":"calentamiento-de-ip","status":"publish","type":"glossary","link":"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/","title":{"rendered":"Calentamiento de IP"},"content":{"rendered":"<h1>Calentamiento de IP<\/h1>\n<p><span data-contrast=\"none\">El calentamiento de IP, tambi\u00e9n conocido como acondicionamiento de IP, es el proceso de aumentar gradualmente el volumen de email enviado desde una direcci\u00f3n IP determinada. Esto da tiempo a los proveedores de buzones de email para\u00a0<\/span><span data-contrast=\"none\">observar<\/span><span data-contrast=\"none\">\u00a0los patrones de env\u00edo y evaluar la interacci\u00f3n, lo que ayuda a\u00a0<\/span><span data-contrast=\"none\">establecer<\/span><span data-contrast=\"none\">\u00a0una reputaci\u00f3n positiva.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Un aumento repentino en el volumen puede desencadenar bloqueos, filtros de spam o un\u00a0<\/span><span data-contrast=\"none\">bloque<\/span><span data-contrast=\"none\">o<\/span><span data-contrast=\"none\">\u00a0total,\u00a0<\/span><span data-contrast=\"none\">especialmente si los destinatarios\u00a0<\/span><span data-contrast=\"none\">no<\/span><span data-contrast=\"none\">\u00a0interact\u00faan positivamente con los mensajes.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Un calentamiento de IP exitoso incluye:<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"106\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Enviar primero a tu base de usuarios con mayor interacci\u00f3n<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"106\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Aumentar gradualmente el volumen diario a lo largo de d\u00edas o semanas<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"106\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Monitorear las tendencias de rebotes, quejas e interacci\u00f3n<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"106\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Usar protocolos de autenticaci\u00f3n (SPF, DKIM, DMARC) y los encabezados adecuados<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"106\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Evitar el contenido enga\u00f1oso o las malas pr\u00e1cticas de listas<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<\/ul>\n<p><b><span data-contrast=\"none\">Nota:\u00a0<\/span><\/b><span data-contrast=\"none\">El calentamiento de IP solo mejora los resultados si el contenido es deseado, la lista est\u00e1 limpia y el comportamiento de env\u00edo\u00a0<\/span><span data-contrast=\"none\">sigue<\/span><span data-contrast=\"none\">\u00a0siendo constante.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Calentamiento de IP El calentamiento de IP, tambi\u00e9n conocido como acondicionamiento de IP, es el proceso de aumentar gradualmente el volumen de email enviado desde una direcci\u00f3n IP determinada. Esto da tiempo a los proveedores de buzones de email para\u00a0observar\u00a0los patrones de env\u00edo y evaluar la interacci\u00f3n, lo que ayuda a\u00a0establecer\u00a0una reputaci\u00f3n positiva.\u00a0 Un aumento [&hellip;]<\/p>\n","protected":false},"author":1,"template":"","meta":{"_acf_changed":false},"class_list":["post-5525","glossary","type-glossary","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Calentamiento de IP: glosario de t\u00e9rminos de email | Mailgun<\/title>\n<meta name=\"description\" content=\"El calentamiento de IP prepara tu IP para enviar emails a un gran volumen. Descubre c\u00f3mo afecta a tu entregabilidad en el Glosario de t\u00e9rminos de email de Mailgun.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Calentamiento de IP: glosario de t\u00e9rminos de email | Mailgun\" \/>\n<meta property=\"og:description\" content=\"El calentamiento de IP prepara tu IP para enviar emails a un gran volumen. Descubre c\u00f3mo afecta a tu entregabilidad en el Glosario de t\u00e9rminos de email de Mailgun.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/\" \/>\n<meta property=\"og:site_name\" content=\"Transactional Email API Service For Developers | Mailgun\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-08T23:13:21+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/glosario\\\/calentamiento-de-ip\\\/\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/glosario\\\/calentamiento-de-ip\\\/\",\"name\":\"Calentamiento de IP: glosario de t\u00e9rminos de email | Mailgun\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/#website\"},\"datePublished\":\"2025-12-19T19:54:37+00:00\",\"dateModified\":\"2026-09-08T23:13:21+00:00\",\"description\":\"El calentamiento de IP prepara tu IP para enviar emails a un gran volumen. Descubre c\u00f3mo afecta a tu entregabilidad en el Glosario de t\u00e9rminos de email de Mailgun.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/glosario\\\/calentamiento-de-ip\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mailgun.com\\\/es\\\/glosario\\\/calentamiento-de-ip\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/glosario\\\/calentamiento-de-ip\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glossary\",\"item\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/glosario\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Calentamiento de IP\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/\",\"name\":\"Transactional Email API Service For Developers | Mailgun\",\"description\":\"Potentes API de email transaccional que te permiten enviar, recibir y hacer seguimiento de emails, creadas pensando en los desarrolladores. \u00a1Descubre m\u00e1s!\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/#organization\",\"name\":\"Transactional Email API Service For Developers | Mailgun\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/cropped-android-chrome-512x512-1.png\",\"contentUrl\":\"https:\\\/\\\/www.mailgun.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/cropped-android-chrome-512x512-1.png\",\"width\":512,\"height\":512,\"caption\":\"Transactional Email API Service For Developers | Mailgun\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Calentamiento de IP: glosario de t\u00e9rminos de email | Mailgun","description":"El calentamiento de IP prepara tu IP para enviar emails a un gran volumen. Descubre c\u00f3mo afecta a tu entregabilidad en el Glosario de t\u00e9rminos de email de Mailgun.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/","og_locale":"es_ES","og_type":"article","og_title":"Calentamiento de IP: glosario de t\u00e9rminos de email | Mailgun","og_description":"El calentamiento de IP prepara tu IP para enviar emails a un gran volumen. Descubre c\u00f3mo afecta a tu entregabilidad en el Glosario de t\u00e9rminos de email de Mailgun.","og_url":"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/","og_site_name":"Transactional Email API Service For Developers | Mailgun","article_modified_time":"2026-09-08T23:13:21+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/","url":"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/","name":"Calentamiento de IP: glosario de t\u00e9rminos de email | Mailgun","isPartOf":{"@id":"https:\/\/www.mailgun.com\/es\/#website"},"datePublished":"2025-12-19T19:54:37+00:00","dateModified":"2026-09-08T23:13:21+00:00","description":"El calentamiento de IP prepara tu IP para enviar emails a un gran volumen. Descubre c\u00f3mo afecta a tu entregabilidad en el Glosario de t\u00e9rminos de email de Mailgun.","breadcrumb":{"@id":"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.mailgun.com\/es\/glosario\/calentamiento-de-ip\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mailgun.com\/es\/"},{"@type":"ListItem","position":2,"name":"Glossary","item":"https:\/\/www.mailgun.com\/es\/glosario\/"},{"@type":"ListItem","position":3,"name":"Calentamiento de IP"}]},{"@type":"WebSite","@id":"https:\/\/www.mailgun.com\/es\/#website","url":"https:\/\/www.mailgun.com\/es\/","name":"Transactional Email API Service For Developers | Mailgun","description":"Potentes API de email transaccional que te permiten enviar, recibir y hacer seguimiento de emails, creadas pensando en los desarrolladores. \u00a1Descubre m\u00e1s!","publisher":{"@id":"https:\/\/www.mailgun.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mailgun.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.mailgun.com\/es\/#organization","name":"Transactional Email API Service For Developers | Mailgun","url":"https:\/\/www.mailgun.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.mailgun.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/06\/cropped-android-chrome-512x512-1.png","contentUrl":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/06\/cropped-android-chrome-512x512-1.png","width":512,"height":512,"caption":"Transactional Email API Service For Developers | Mailgun"},"image":{"@id":"https:\/\/www.mailgun.com\/es\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.mailgun.com\/es\/wp-json\/wp\/v2\/glossary\/5525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mailgun.com\/es\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/www.mailgun.com\/es\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/www.mailgun.com\/es\/wp-json\/wp\/v2\/users\/1"}],"wp:attachment":[{"href":"https:\/\/www.mailgun.com\/es\/wp-json\/wp\/v2\/media?parent=5525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}