{"id":12612,"date":"2025-11-17T15:53:52","date_gmt":"2025-11-17T15:53:52","guid":{"rendered":"https:\/\/www.mailgun.com\/integrations\/google-analytics\/"},"modified":"2026-01-07T15:27:17","modified_gmt":"2026-01-07T15:27:17","slug":"google-analytics","status":"publish","type":"integrations","link":"https:\/\/www.mailgun.com\/es\/integraciones\/google-analytics\/","title":{"rendered":"Google Analytics"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Resumen<\/h2>\n\n<p>Activa emails de Mailgun a partir de eventos de GA4 sin tener que contar con desarrolladores. Esta soluci\u00f3n sin c\u00f3digo conecta los disparadores de Google Analytics con la acci\u00f3n \u00abSend Email\u00bb (Enviar email) de Mailgun. Olv\u00eddate de supervisar de forma manual y env\u00eda comunicaciones oportunas de forma autom\u00e1tica.  <\/p>\n\n<p><strong>CARACTER\u00cdSTICAS Y VENTAJAS PRINCIPALES<\/strong><\/p>\n\n<ul class=\"wp-block-list list-styled-check list-styled-check\">\n<li>Dispara correos electr\u00f3nicos a partir de eventos de GA4 en tiempo real  <\/li>\n\n\n\n<li>Configura en cuesti\u00f3n de minutos gracias al editor sin c\u00f3digo de Zapier  <\/li>\n\n\n\n<li>Env\u00eda correos electr\u00f3nicos transaccionales o de marketing a partir de las conversiones  <\/li>\n\n\n\n<li>Asigna datos de eventos a plantillas de email de Mailgun  <\/li>\n<\/ul>\n\n<p>Automatiza las acciones de email de Mailgun a partir de eventos de Google Analytics sin necesidad de c\u00f3digo a trav\u00e9s de Zapier.  <\/p>\n<\/div> <\/div> <\/div> <\/div> \r\n    <section data-content-type=\"component\" id=\"block-2e145331c93380b6e8956e6139f6eaab\" class=\"section section-altblo section-py bg-light\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 col-md-9\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Casos de uso<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">C\u00f3mo utilizan los equipos la integraci\u00f3n de Mailgun con Google Analytics<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><br\/><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n                            <div class=\" mt-6 mt-md-7 mt-lg-9\">\r\n                    \n\r\n    \r\n        <div class=\"row cards g-3 \">\r\n                            <div class=\"col-12 col-md-6 col-lg-3\">\r\n                                        <div class=\"card h-100 card-bg-solid rounded-lg shadow-sm bg-body d-flex flex-column\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                                                            <div class=\"card-icon mb-4 text-accent\">\r\n                                    <svg aria-hidden=\"true\" width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/shopping-cart.svg\"><\/svg>\r\n                                <\/div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Confirmaciones de compra                              <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Env\u00eda emails de confirmaci\u00f3n de pedido cuando Google Analytics registre que se ha completado una compra. Aumenta la confianza de los clientes y reduce las solicitudes de asistencia.                                  <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                            <div class=\"col-12 col-md-6 col-lg-3\">\r\n                                        <div class=\"card h-100 card-bg-solid rounded-lg shadow-sm bg-body d-flex flex-column\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                                                            <div class=\"card-icon mb-4 text-accent\">\r\n                                    <svg aria-hidden=\"true\" width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/badge-check.svg\"><\/svg>\r\n                                <\/div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Alertas internas de conversi\u00f3n                              <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Notifica a los equipos de ventas o de soporte cuando se alcancen objetivos de alto valor en GA4, para permitir realizar un seguimiento r\u00e1pido.                                  <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                            <div class=\"col-12 col-md-6 col-lg-3\">\r\n                                        <div class=\"card h-100 card-bg-solid rounded-lg shadow-sm bg-body d-flex flex-column\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                                                            <div class=\"card-icon mb-4 text-accent\">\r\n                                    <svg aria-hidden=\"true\" width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/email.svg\"><\/svg>\r\n                                <\/div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Emails de nutrici\u00f3n basados en objetivos                              <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Activa seguimientos cuando se produzcan descargas de contenido o visitas a las p\u00e1ginas de tarifas. Logra que los clientes potenciales pasen m\u00e1s r\u00e1pido por tu embudo.                                  <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                            <div class=\"col-12 col-md-6 col-lg-3\">\r\n                                        <div class=\"card h-100 card-bg-solid rounded-lg shadow-sm bg-body d-flex flex-column\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                                                            <div class=\"card-icon mb-4 text-accent\">\r\n                                    <svg aria-hidden=\"true\" width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/checklist-pen.svg\"><\/svg>\r\n                                <\/div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Personalizaci\u00f3n basada en eventos                              <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Fusiona las propiedades de los eventos de Google Analytics en las plantillas de Mailgun. Env\u00eda mensajes personalizados a la escala que necesites.                                  <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                    <\/div>\r\n\n\r\n                <\/div>\r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\r\n    <section data-content-type=\"component\" id=\"block-3852e9b7d23c0e69fc978daa6d5c4abc\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5 order-md-1\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">C\u00f3mo activar la integraci\u00f3n<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Con una configuraci\u00f3n r\u00e1pida y sin c\u00f3digo en Zapier<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p>Conecta Google Analytics y Mailgun desde Zapier. Deja que la automatizaci\u00f3n se encargue del resto.  <\/p><\/div>\r\n                            \r\n                            <ul class=\"list-styled-check m-0 text-body-color\"><li><p class=\"mb-0\"><b>Paso 1:&nbsp;<\/b>Conecta tus cuentas de Mailgun y de Google Analytics en Zapier con OAuth y las credenciales de la API.<\/p><\/li><li><p class=\"mb-0\"><b>Paso 2:<\/b> Elige tu disparador de GA, como &amp;quot;New Conversion Event&amp;quot; (Nuevo evento de conversi\u00f3n) o &amp;quot;Goal Completion&amp;quot;(Finalizaci\u00f3n de objetivo).<\/p><\/li><li><p class=\"mb-0\"><b>Paso 3:<\/b>&nbsp;Selecciona la acci\u00f3n &amp;quot;Send Email&amp;quot; (Enviar email) de Mailgun y define los destinatarios, el asunto y el cuerpo de los mismos.<\/p><\/li><li><p class=\"mb-0\"><b>Paso 4:<\/b>&nbsp;Asigna los datos de eventos de GA a campos de emails, prueba el Zap y act\u00edvalo.<\/p><\/li><\/ul>\r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 order-md-2 ps-md-7 ps-lg-10 text-md-end\">\r\n\r\n                    <img decoding=\"async\" width=\"800\" height=\"496\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/11\/MG-Integrations-GoogleAnalytics.png\" class=\"img-fluid\" alt=\"Imagen para Con una configuraci\u00f3n r\u00e1pida y sin c\u00f3digo en Zapier\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/11\/MG-Integrations-GoogleAnalytics.png 800w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/11\/MG-Integrations-GoogleAnalytics-300x186.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/11\/MG-Integrations-GoogleAnalytics-768x476.png 768w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/11\/MG-Integrations-GoogleAnalytics-784x486.png 784w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\r\n    <section data-content-type=\"component\" id=\"block-390f221ece50d5ebdaffb6aaddecb323\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 col-md-9\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Por qu\u00e9 Sinch Mailgun<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Dise\u00f1ada para una mensajer\u00eda r\u00e1pida y fiable<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><br\/><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n                            <div class=\" mt-6 mt-md-7 mt-lg-9\">\r\n                    \n\r\n    \r\n        <div class=\"row cards g-3 \">\r\n                            <div class=\"col-12 col-md-6 col-lg-4\">\r\n                                        <div class=\"card h-100 card-bg-solid rounded-lg shadow-sm bg-body d-flex flex-column\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                                                            <div class=\"card-icon mb-4 text-accent\">\r\n                                    <svg aria-hidden=\"true\" width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/code.svg\"><\/svg>\r\n                                <\/div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Velocidad sin c\u00f3digo                              <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Crea flujos de trabajo de email en cuesti\u00f3n de minutos gracias al editor de Zapier.                                  <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                            <div class=\"col-12 col-md-6 col-lg-4\">\r\n                                        <div class=\"card h-100 card-bg-solid rounded-lg shadow-sm bg-body d-flex flex-column\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                                                            <div class=\"card-icon mb-4 text-accent\">\r\n                                    <svg aria-hidden=\"true\" width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/email.svg\"><\/svg>\r\n                                <\/div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Entrega en tiempo real                              <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Reacciona a las conversiones en cuanto se producen. Mant\u00e9n a los clientes informados y a los equipos alineados.                                  <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                            <div class=\"col-12 col-md-6 col-lg-4\">\r\n                                        <div class=\"card h-100 card-bg-solid rounded-lg shadow-sm bg-body d-flex flex-column\">\r\n                                                    <div class=\"card-body d-flex flex-column gap-3 gap-md-4 \">\r\n                        <div>\r\n                                                            <div class=\"card-icon mb-4 text-accent\">\r\n                                    <svg aria-hidden=\"true\" width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/line-chart-up.svg\"><\/svg>\r\n                                <\/div>\r\n                            \r\n                                                        <h3 class=\"card-title text-accent mb-0 fw-bold h6\"\r\n                                                                >\r\n                                Crece contigo                              <\/h3>\r\n                                                            <div class=\"card-text fs-sm text-body-color mb-0 mt-2\"\r\n                                                                        >\r\n                                    Ampl\u00eda las automatizaciones a miles de aplicaciones de Zapier a medida que tu estrategia de interacci\u00f3n evoluciona.                                  <\/div>\r\n                                                                                <\/div>\r\n                                                                    <\/div>\r\n                                <\/div>\r\n\r\n            \r\n                        <\/div>\r\n                    <\/div>\r\n\n\r\n                <\/div>\r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\r\n        <section data-content-type=\"component\" id=\"1\" class=\"section section-py bg-light bg-light\" data-theme=\"light\">\r\n            <div class=\"container\">\r\n                                    <div class=\"row\">\r\n                        <div class=\"col-12 col-lg-9 offset-lg-1\">\r\n                            <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                        <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Preguntas frecuentes<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Preguntas frecuentes sobre Google Analytics y Mailgun<\/h2>\r\n                    <\/div>\r\n\r\n                                                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"row justify-content-lg-center mt-6 mt-md-7 mt-lg-9\">\r\n                    <div class=\"col-12 col-lg-10\">\r\n                        <div class=\"accordion accordion-faq faq d-flex flex-column gap-3\">\r\n\r\n                            \r\n                                <div class=\"accordion-item rounded-lg\">\r\n                                    <div\r\n                                        id=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-1\"\r\n                                        class=\"accordion-header\">\r\n\r\n                                        <button\r\n                                            class=\"accordion-button p-4 p-md-5\"\r\n                                            type=\"button\"\r\n                                            data-bs-toggle=\"collapse\"\r\n                                            data-bs-target=\"#faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-1\"\r\n                                            aria-expanded=\"true\"\r\n                                            aria-controls=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-1\">\r\n                                            \u00bfC\u00f3mo funciona la integraci\u00f3n de Mailgun con Google Analytics?                                          <\/button>\r\n\r\n                                    <\/div>\r\n                                    <div\r\n                                        id=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-1\"\r\n                                        class=\"accordion-collapse collapse show\"\r\n                                        aria-labelledby=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-1\">\r\n                                        <div class=\"accordion-body content-body px-4 px-md-5 pb-5 pb-md-6 pt-3\">\r\n                                            <p>La integraci\u00f3n utiliza Zapier para conectar eventos de Google Analytics 4, como nuevas conversiones, con acciones de Mailgun, como el env\u00edo de correos electr\u00f3nicos o la adici\u00f3n de contactos.  <\/p>                                                                                    <\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                                                            \r\n                                <div class=\"accordion-item rounded-lg\">\r\n                                    <div\r\n                                        id=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-2\"\r\n                                        class=\"accordion-header\">\r\n\r\n                                        <button\r\n                                            class=\"accordion-button p-4 p-md-5 collapsed\"\r\n                                            type=\"button\"\r\n                                            data-bs-toggle=\"collapse\"\r\n                                            data-bs-target=\"#faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-2\"\r\n                                            aria-expanded=\"false\"\r\n                                            aria-controls=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-2\">\r\n                                            \u00bfQu\u00e9 tipo de eventos de Google Analytics pueden activar correos electr\u00f3nicos?                                          <\/button>\r\n\r\n                                    <\/div>\r\n                                    <div\r\n                                        id=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-2\"\r\n                                        class=\"accordion-collapse collapse\"\r\n                                        aria-labelledby=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-2\">\r\n                                        <div class=\"accordion-body content-body px-4 px-md-5 pb-5 pb-md-6 pt-3\">\r\n                                            <p>El disparador principal compatible es \u00abNew Conversion Event\u00bb (Nuevo evento de conversi\u00f3n) en GA4. En funci\u00f3n de tu configuraci\u00f3n de GA4 y de la aplicaci\u00f3n de Zapier, puede haber otros eventos personalizados disponibles.&nbsp;<\/p>                                                                                    <\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                                                            \r\n                                <div class=\"accordion-item rounded-lg\">\r\n                                    <div\r\n                                        id=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-3\"\r\n                                        class=\"accordion-header\">\r\n\r\n                                        <button\r\n                                            class=\"accordion-button p-4 p-md-5 collapsed\"\r\n                                            type=\"button\"\r\n                                            data-bs-toggle=\"collapse\"\r\n                                            data-bs-target=\"#faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-3\"\r\n                                            aria-expanded=\"false\"\r\n                                            aria-controls=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-3\">\r\n                                            \u00bfNecesito conocimientos de programaci\u00f3n para configurar la integraci\u00f3n?                                          <\/button>\r\n\r\n                                    <\/div>\r\n                                    <div\r\n                                        id=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-3\"\r\n                                        class=\"accordion-collapse collapse\"\r\n                                        aria-labelledby=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-3\">\r\n                                        <div class=\"accordion-body content-body px-4 px-md-5 pb-5 pb-md-6 pt-3\">\r\n                                            <p>No. La interfaz de Zapier te permite crear flujos de trabajo sin experiencia t\u00e9cnica.&nbsp;<\/p>                                                                                    <\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                                                            \r\n                                <div class=\"accordion-item rounded-lg\">\r\n                                    <div\r\n                                        id=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-4\"\r\n                                        class=\"accordion-header\">\r\n\r\n                                        <button\r\n                                            class=\"accordion-button p-4 p-md-5 collapsed\"\r\n                                            type=\"button\"\r\n                                            data-bs-toggle=\"collapse\"\r\n                                            data-bs-target=\"#faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-4\"\r\n                                            aria-expanded=\"false\"\r\n                                            aria-controls=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-4\">\r\n                                            \u00bfLa integraci\u00f3n es gratuita?                                          <\/button>\r\n\r\n                                    <\/div>\r\n                                    <div\r\n                                        id=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-4\"\r\n                                        class=\"accordion-collapse collapse\"\r\n                                        aria-labelledby=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-4\">\r\n                                        <div class=\"accordion-body content-body px-4 px-md-5 pb-5 pb-md-6 pt-3\">\r\n                                            <p>S\u00ed, la integraci\u00f3n es gratuita. Necesitas tener cuentas activas de Mailgun, Google Analytics 4 y Zapier. Zapier ofrece un nivel gratuito, pero un volumen de automatizaci\u00f3n mayor puede precisar un plan de pago.&nbsp;<\/p>                                                                                    <\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                                                            \r\n                                <div class=\"accordion-item rounded-lg\">\r\n                                    <div\r\n                                        id=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-5\"\r\n                                        class=\"accordion-header\">\r\n\r\n                                        <button\r\n                                            class=\"accordion-button p-4 p-md-5 collapsed\"\r\n                                            type=\"button\"\r\n                                            data-bs-toggle=\"collapse\"\r\n                                            data-bs-target=\"#faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-5\"\r\n                                            aria-expanded=\"false\"\r\n                                            aria-controls=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-5\">\r\n                                            \u00bfPuedo personalizar los emails con los datos de Google Analytics?                                          <\/button>\r\n\r\n                                    <\/div>\r\n                                    <div\r\n                                        id=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-5\"\r\n                                        class=\"accordion-collapse collapse\"\r\n                                        aria-labelledby=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-5\">\r\n                                        <div class=\"accordion-body content-body px-4 px-md-5 pb-5 pb-md-6 pt-3\">\r\n                                            <p>S\u00ed. Las propiedades de los eventos, como el nombre del producto, el valor de la transacci\u00f3n o el segmento de usuario, pueden asignarse directamente a las plantillas de correo electr\u00f3nico de Mailgun.&nbsp;<\/p>                                                                                    <\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                                                            \r\n                                <div class=\"accordion-item rounded-lg\">\r\n                                    <div\r\n                                        id=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-6\"\r\n                                        class=\"accordion-header\">\r\n\r\n                                        <button\r\n                                            class=\"accordion-button p-4 p-md-5 collapsed\"\r\n                                            type=\"button\"\r\n                                            data-bs-toggle=\"collapse\"\r\n                                            data-bs-target=\"#faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-6\"\r\n                                            aria-expanded=\"false\"\r\n                                            aria-controls=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-6\">\r\n                                            \u00bfCu\u00e1nto tardan en enviarse los emails tras un evento de Google Analytics?                                          <\/button>\r\n\r\n                                    <\/div>\r\n                                    <div\r\n                                        id=\"faq-collapse-block-1b96ad487c7d86743de7e940a3b08cc3-6\"\r\n                                        class=\"accordion-collapse collapse\"\r\n                                        aria-labelledby=\"title-block-1b96ad487c7d86743de7e940a3b08cc3-6\">\r\n                                        <div class=\"accordion-body content-body px-4 px-md-5 pb-5 pb-md-6 pt-3\">\r\n                                            <p>Los correos electr\u00f3nicos se env\u00edan a los pocos minutos de activarse GA4, dependiendo de tu plan Zapier.&nbsp;<\/p>                                                                                    <\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                                                                                    <\/div>\r\n                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"@id\":\"https:\/\/www.mailgun.com\/es\/integraciones\/google-analytics\/\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"\u00bfC\u00f3mo funciona la integraci\u00f3n de Mailgun con Google Analytics?  \",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"&lt;p&gt;La integraci\u00f3n utiliza Zapier para conectar eventos de Google Analytics 4, como nuevas conversiones, con acciones de Mailgun, como el env\u00edo de correos electr\u00f3nicos o la adici\u00f3n de contactos.  &lt;\/p&gt;\"}},{\"@type\":\"Question\",\"name\":\"\u00bfQu\u00e9 tipo de eventos de Google Analytics pueden activar correos electr\u00f3nicos?  \",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"&lt;p&gt;El disparador principal compatible es &quot;New Conversion Event&quot; (Nuevo evento de conversi\u00f3n) en GA4. En funci\u00f3n de tu configuraci\u00f3n de GA4 y de la aplicaci\u00f3n de Zapier, puede haber otros eventos personalizados disponibles.&nbsp;&lt;\/p&gt;\"}},{\"@type\":\"Question\",\"name\":\"\u00bfNecesito conocimientos de programaci\u00f3n para configurar la integraci\u00f3n?  \",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"&lt;p&gt;No. La interfaz de Zapier te permite crear flujos de trabajo sin experiencia t\u00e9cnica.&nbsp;&lt;\/p&gt;\"}},{\"@type\":\"Question\",\"name\":\"\u00bfLa integraci\u00f3n es gratuita?  \",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"&lt;p&gt;S\u00ed, la integraci\u00f3n es gratuita. Necesitas tener cuentas activas de Mailgun, Google Analytics 4 y Zapier. Zapier ofrece un nivel gratuito, pero un volumen de automatizaci\u00f3n mayor puede precisar un plan de pago.&nbsp;&lt;\/p&gt;\"}},{\"@type\":\"Question\",\"name\":\"\u00bfPuedo personalizar los emails con los datos de Google Analytics?  \",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"&lt;p&gt;S\u00ed. Las propiedades de los eventos, como el nombre del producto, el valor de la transacci\u00f3n o el segmento de usuario, pueden asignarse directamente a las plantillas de correo electr\u00f3nico de Mailgun.&nbsp;&lt;\/p&gt;\"}},{\"@type\":\"Question\",\"name\":\"\u00bfCu\u00e1nto tardan en enviarse los emails tras un evento de Google Analytics?  \",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"&lt;p&gt;Los correos electr\u00f3nicos se env\u00edan a los pocos minutos de activarse GA4, dependiendo de tu plan Zapier.&nbsp;&lt;\/p&gt;\"}}]}<\/script>                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/section>\r\n    ","protected":false},"excerpt":{"rendered":"<p>Env\u00eda correos electr\u00f3nicos desde Mailgun cuando se produzcan eventos de Google Analytics. Sin necesidad de c\u00f3digo. Con\u00e9ctate a trav\u00e9s de Zapier y automatiza confirmaciones, alertas y seguimientos a partir de datos anal\u00edticos en tiempo real.  <\/p>\n","protected":false},"featured_media":12154,"template":"","meta":{"_acf_changed":false},"tags":[126],"integrations_category":[144],"class_list":["post-12612","integrations","type-integrations","status-publish","has-post-thumbnail","hentry","tag-zapier","integrations_category-analiticas-y-datos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Integraci\u00f3n con Google Analytics (a trav\u00e9s Zapier) | Mailgun<\/title>\n<meta name=\"description\" content=\"Automatiza los correos electr\u00f3nicos de Mailgun a partir de eventos de Google Analytics mediante Zapier. 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