{"id":12513,"date":"2025-12-19T21:12:48","date_gmt":"2025-12-19T21:12:48","guid":{"rendered":"https:\/\/www.mailgun.com\/?post_type=glossary&p=12513"},"modified":"2025-12-19T21:11:27","modified_gmt":"2025-12-19T21:11:27","slug":"statistiques-demailing-2","status":"publish","type":"glossary","link":"https:\/\/www.mailgun.com\/fr\/glossaire\/statistiques-demailing-2\/","title":{"rendered":"Statistiques d'emailing"},"content":{"rendered":"

Statistiques d’emailing<\/h1>\n

Les statistiques d’emailing<\/a> permettent de suivre des donn\u00e9es telles que le taux d’ouverture, le taux de conversion et le taux de clics. Les marques peuvent ainsi d\u00e9terminer si leur strat\u00e9gie d’emailing actuelle est efficace ou si elles doivent essayer autre chose.<\/p>\n

De nombreux services de messagerie, tels que Mailgun, proposent des logs d’email<\/a> et des statistiques pour vous aider \u00e0 suivre l\u2019acheminement des emails et l\u2019engagement des utilisateurs<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Statistiques d’emailing Les statistiques d’emailing permettent de suivre des donn\u00e9es telles que le taux d’ouverture, le taux de conversion et le taux de clics. Les marques peuvent ainsi d\u00e9terminer si leur strat\u00e9gie d’emailing actuelle est efficace ou si elles doivent essayer autre chose. De nombreux services de messagerie, tels que Mailgun, proposent des logs d’email […]<\/p>\n","protected":false},"template":"","meta":{"_acf_changed":false},"class_list":["post-12513","glossary","type-glossary","status-publish","hentry"],"acf":[],"yoast_head":"\nStatistiques d'emailing \u2013 Glossaire de l\u2019emailing | Mailgun<\/title>\n<meta name=\"description\" content=\"Les statistiques emailing \u00e9valuent votre programme d\u2019emailing. 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