{"id":16957,"date":"2026-08-21T03:50:33","date_gmt":"2026-08-21T03:50:33","guid":{"rendered":"https:\/\/www.mailgun.com\/resources\/guides\/comprendre-la-delivrabilite-des-emails\/"},"modified":"2026-08-21T03:50:33","modified_gmt":"2026-08-21T03:50:33","slug":"comprendre-la-delivrabilite-des-emails","status":"publish","type":"guides","link":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/","title":{"rendered":"Comprendre la d\u00e9livrabilit\u00e9 des emails"},"content":{"rendered":"\r\n    <section data-content-type=\"component\" id=\"block-2222103c8c7ca09416bd7f396673b4b6\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 order-2 col-md-6 col-lg-5\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Au sommaire<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">Dans ce guide, vous trouverez :<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                            \r\n                            <ul class=\"list-styled-check m-0 text-body-color\"><li><p>Ce qu&rsquo;est la d\u00e9livrabilit\u00e9 des emails et pourquoi elle est importante<\/p><\/li><li><p>Comment maintenir des taux d&rsquo;engagement \u00e9lev\u00e9s dans votre liste de contacts<\/p><\/li><li><p>Comment att\u00e9nuer les risques de plaintes pour spam et de mise sur liste de blocage<\/p><\/li><li><p>Comment travailler avec les diff\u00e9rents fournisseurs d&rsquo;acc\u00e8s \u00e0 Internet (FAI) et leurs diff\u00e9rentes exigences<\/p><\/li><li><p>Comment faire \u00e9voluer efficacement votre volume d&rsquo;envoi pour prot\u00e9ger votre d\u00e9livrabilit\u00e9<\/p><\/li><li><p>Comment Mailgun peut vous aider \u00e0 vous adapter \u00e0 l&rsquo;\u00e9volution du paysage de l&#8217;email<\/p><\/li><\/ul>\r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 order-1 col-md-6 col-lg-7 mb-5 mb-md-0 pe-md-7 pe-lg-10\">\r\n\r\n                    <img decoding=\"async\" width=\"648\" height=\"450\" src=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG-Guide-Understanding-Email-Deliverability.png\" class=\"img-fluid\" alt=\"Image pour Dans ce guide, vous trouverez :\" sizes=\"(-webkit-min-device-pixel-ratio: 2) and (min-width: 1200px) 648px, (min-resolution: 2dppx) and (min-width: 1200px) 648px, (min-width: 1200px) 1296px, (min-width: 768px) 50vw, 100vw\" srcset=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG-Guide-Understanding-Email-Deliverability.png 1296w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG-Guide-Understanding-Email-Deliverability-300x209.png 300w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG-Guide-Understanding-Email-Deliverability-1024x712.png 1024w, https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG-Guide-Understanding-Email-Deliverability-768x534.png 768w\" \/>\r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\"  id=\"form\" class=\"section section-py form-block bg-light\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row justify-content-center\">\r\n                <div class=\"col-12 col-lg-8 justify-content-center\">\r\n\r\n                    <div class=\"\">\r\n\r\n\r\n                        <div class=\"form-block-container shadow-lg bg-body px-5 py-7 p-md-9\" data-theme=\"light\">\r\n\r\n                            \r\n\r\n                                <!-- MARKETING CLOUD Form Container -- Start -->\r\n                                <div class=\"marketing-cloud-form-container\">\r\n                                                                            <div class=\"form-content mb-3\">\r\n                                                                                            <h2 class=\"h5 mb-3\">T\u00e9l\u00e9charger le guide<\/h2>\r\n                                                                                                                                <\/div>\r\n\r\n                                    \r\n\r\n                                    \r\n                                    <iframe\r\n                                        id=\"marketing-cloud-form\"\r\n                                        class=\"marketing-cloud-iframe\"\r\n                                        data-iframe-params=\"utm_source,utm_medium,utm_campaign,utm_term,utm_content,transid,gclid,intcmp,msclkid,sinch_rudderstack_id,sinch_ga4_client_id\"\r\n                                        src=\"https:\/\/cloud.m.sinch.com\/sinchform1_0?referrer=https%3A%2F%2Fwww.mailgun.com%2Ffr%2Fwp-json%2Fwp%2Fv2%2Fguides%2F16957&#038;lang=fr&#038;theme=www.mailgun.com\"\r\n                                        title=\"T\u00e9l\u00e9charger le guide\"\r\n                                        style=\"width: 100%;\">\r\n                                    <\/iframe>\r\n                                <\/div>\r\n                                <!-- MARKETING CLOUD Container -- Start -->\r\n\r\n\r\n                                                    <\/div>\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-ab6ebc3463f8013c4ce647887a4db63f\" class=\"section section-altblo section-py bg-body\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center  justify-content-center text-center\">\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                            <div class=\"\">\r\n                        <div class=\"\">\r\n        <div class=\"row justify-content-center\">\r\n                            <div class=\"col-lg-5 d-none d-lg-block\">\r\n                    <div class=\"position-relative h-100\">\r\n                        <img decoding=\"async\" src=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/images\/blocks\/cta\/cta-subscribe.jpg\" alt=\"Call To Action Graphic\" class=\"cta-image w-100 h-100 rounded-lg\" width=\"100%\" height=\"100%\">\r\n\r\n                                                    <div class=\"cta-icon cta-icon-image text-accent bg-body rounded p-3\" data-theme=\"light\">\r\n                                <svg width=\"48\" height=\"48\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/sinch\/email.svg\" aria-hidden=\"true\"><\/svg>\r\n                            <\/div>\r\n                                            <\/div>\r\n                <\/div>\r\n                        <div class=\"col-12 col-lg-7\">\r\n                <div class=\"cta bg-primary rounded-lg px-5 py-7 p-md-9\">\r\n                                                    <div class=\"form-subscription\">\r\n                            <div class=\"h4 mb-3\">\r\n                    Tenez-moi au courant ! Recevez les derni\u00e8res nouvelles de Mailgun dans votre bo\u00eete de r\u00e9ception.                <\/div>\r\n                                    <form accept-charset=\"UTF-8\" action=\"\" enctype=\"multipart\/form-data\" data-form-subscription method=\"POST\" style=\"max-width: 400px;\">\r\n                <div class=\"row justify-content-between align-items-top g-2\">\r\n                    <div class=\"col-10\">\r\n                        <input type=\"email\" name=\"email\" class=\"form-control\" placeholder=\"Email\" autocomplete=\"email\" required>\r\n                        <div data-fs=\"error\" role=\"alert\" class=\"invalid-feedback\">\r\n                            Please complete this required field.                        <\/div>\r\n                    <\/div>\r\n                                            <div class=\"col-12 order-last mt-3 fs-xxs\" data-fs=\"acceptance\" style=\"display:none;\">\r\n                            \r\n                                <div class=\"form-check\">\r\n                                    <input id=\"formSubscriptionAcceptance-terms-8653\" class=\"form-check-input\"\r\n                                        type=\"checkbox\" name=\"terms\">\r\n                                    <label for=\"formSubscriptionAcceptance-terms-8653\" class=\"form-check-label text-body-color\">\r\n                                        J&rsquo;ai lu et j&rsquo;accepte les conditions d&rsquo;utilisation.                                        <span class=\"hs-form-required\">*<\/span>\r\n                                    <\/label>\r\n                                <\/div>\r\n\r\n                            \r\n                                <div class=\"form-check\">\r\n                                    <input id=\"formSubscriptionAcceptance-privacy-7253\" class=\"form-check-input\"\r\n                                        type=\"checkbox\" name=\"privacy\">\r\n                                    <label for=\"formSubscriptionAcceptance-privacy-7253\" class=\"form-check-label text-body-color\">\r\n                                        J&rsquo;ai lu et j&rsquo;accepte la politique de confidentialit\u00e9.                                        <span class=\"hs-form-required\">*<\/span>\r\n                                    <\/label>\r\n                                <\/div>\r\n\r\n                                                    <\/div>\r\n                    \r\n                                            <div class=\"col-12 order-last fs-xxs mb-0 mt-2 text-body-color\">\r\n                            Envoyez-moi la newsletter. J&rsquo;accepte express\u00e9ment de recevoir la newsletter et je sais que je peux facilement me d\u00e9sabonner \u00e0 tout moment.                        <\/div>\r\n                    \r\n                    <div class=\"col-2\">\r\n                        <button type=\"submit\" value=\"Submit\" aria-label=\"Submit\" class=\"btn btn-secondary btn-icon\">\r\n                            <svg aria-hidden=\"true\" data-url=\"https:\/\/www.mailgun.com\/wp-content\/plugins\/sinch-core\/assets\/icons\/layout\/chevron-right.svg\"><\/svg>\r\n                        <\/button>\r\n                    <\/div>\r\n                <\/div>\r\n\r\n                <input type=\"hidden\" name=\"formSubscriptionRecaptchaToken\" data-fs=\"recaptcha-token\">\r\n                <input type=\"hidden\" name=\"customListID\" value=\"\">\r\n\r\n            <\/form>\r\n            <div data-fs=\"message-success\" style=\"display: none;\">\r\n                <p class=\"mb-0 mt-2 text-body-color\">\r\n                    Consultez votre bo\u00eete de r\u00e9ception chaque mois pour recevoir votre newsletter Mailgun !                <\/p>\r\n            <\/div>\r\n        <\/div>\r\n                                    <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n                <\/div>\r\n                    <\/div>\r\n    <\/section>\r\n\r\n\n\n\r\n    <section data-content-type=\"component\" id=\"block-faeb76e106885303e45ac658827b0394\" class=\"section section-altblo section-py bg-light-subtle\" data-theme=\"light\">\r\n        <div class=\"container\">\r\n            <div class=\"row align-items-center \">\r\n                                    <div class=\"col-12 col-md-9\">\r\n                        <div class=\"d-flex flex-column gap-3 gap-lg-4\">\r\n\r\n                                    <div>\r\n                            <p class=\"text-uppercase section-caption text-body-color\">Comprendre la d\u00e9livrabilit\u00e9 des emails<\/p>\r\n            \r\n                            <h2 class=\"mb-0 h3\">D\u00e9cryptez les complexit\u00e9s de l&rsquo;arriv\u00e9e en bo\u00eete de r\u00e9ception<\/h2>\r\n                    <\/div>\r\n\r\n\r\n                                                            <div class=\"content-body mb-0 text-body-color\"><p>Le monde de l&#8217;email se d\u00e9veloppe \u00e0 un rythme effr\u00e9n\u00e9. Aujourd&rsquo;hui, il y a environ quatre milliards d&rsquo;utilisateurs d&#8217;email dans le monde, et ce chiffre devrait atteindre 4,3 milliards d&rsquo;utilisateurs d&rsquo;ici 2023. Avec plus de la moiti\u00e9 de la population mondiale utilisant l&#8217;email, sa ma\u00eetrise est essentielle \u00e0 la croissance de votre entreprise.<\/p><p><b>Envoyer vers une messagerie est facile, mais envoyer dans la bo\u00eete de r\u00e9ception est une toute autre histoire<\/b>. C&rsquo;est l\u00e0 que la d\u00e9livrabilit\u00e9 entre en jeu.<\/p><p>Pour avoir une excellente d\u00e9livrabilit\u00e9, vous devez avoir une excellente r\u00e9putation, ce qui n&rsquo;est possible que gr\u00e2ce \u00e0 un programme d&#8217;emailing correctement mis en \u0153uvre. Alors, comment rester du bon c\u00f4t\u00e9 de l&rsquo;\u00e9quation de la d\u00e9livrabilit\u00e9 ?<\/p><p class=\"mb-0\">Cet ebook \u00ab Comprendre la d\u00e9livrabilit\u00e9 des emails \u00bb a \u00e9t\u00e9 r\u00e9dig\u00e9 par notre \u00e9quipe d&rsquo;experts en email chez Mailgun pour vous aider \u00e0 d\u00e9crypter les complexit\u00e9s qui font que vos emails atterrissent dans la bo\u00eete de r\u00e9ception.<\/p><\/div>\r\n                            \r\n                            \r\n                            \r\n                            \r\n                        <\/div>\r\n                    <\/div>\r\n                                <div class=\"col-12 d-none\">\r\n\r\n                    \r\n                <\/div>\r\n            <\/div>\r\n\r\n            \r\n            \r\n            \r\n                    <\/div>\r\n    <\/section>\r\n\r\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":90,"featured_media":8075,"menu_order":0,"template":"","meta":{"_acf_changed":true},"guides_category":[18],"class_list":["post-16957","guides","type-guides","status-publish","has-post-thumbnail","hentry","guides_category-guide"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Comprendre la d\u00e9livrabilit\u00e9 des emails - Transactional Email API Service For Developers | Mailgun<\/title>\n<meta name=\"description\" content=\"Pour avoir une excellente d\u00e9livrabilit\u00e9, vous devez avoir une excellente r\u00e9putation, ce qui n&#039;est possible que gr\u00e2ce \u00e0 un programme d&#039;emailing correctement mis en \u0153uvre. Alors, comment rester du bon c\u00f4t\u00e9 de l&#039;\u00e9quation de la d\u00e9livrabilit\u00e9 ?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comprendre la d\u00e9livrabilit\u00e9 des emails - Transactional Email API Service For Developers | Mailgun\" \/>\n<meta property=\"og:description\" content=\"Pour avoir une excellente d\u00e9livrabilit\u00e9, vous devez avoir une excellente r\u00e9putation, ce qui n&#039;est possible que gr\u00e2ce \u00e0 un programme d&#039;emailing correctement mis en \u0153uvre. Alors, comment rester du bon c\u00f4t\u00e9 de l&#039;\u00e9quation de la d\u00e9livrabilit\u00e9 ?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/\" \/>\n<meta property=\"og:site_name\" content=\"Transactional Email API Service For Developers | Mailgun\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG_-_Nav_Card_-_Guide_-_Deliverability.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/\",\"name\":\"Comprendre la d\u00e9livrabilit\u00e9 des emails - Transactional Email API Service For Developers | Mailgun\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mailgun.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/MG_-_Nav_Card_-_Guide_-_Deliverability.png\",\"datePublished\":\"2026-08-21T03:50:33+00:00\",\"description\":\"Pour avoir une excellente d\u00e9livrabilit\u00e9, vous devez avoir une excellente r\u00e9putation, ce qui n'est possible que gr\u00e2ce \u00e0 un programme d'emailing correctement mis en \u0153uvre. Alors, comment rester du bon c\u00f4t\u00e9 de l'\u00e9quation de la d\u00e9livrabilit\u00e9 ?\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/MG_-_Nav_Card_-_Guide_-_Deliverability.png\",\"contentUrl\":\"https:\\\/\\\/www.mailgun.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/MG_-_Nav_Card_-_Guide_-_Deliverability.png\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/comprendre-la-delivrabilite-des-emails\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Guides\",\"item\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/ressources\\\/guides\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Comprendre la d\u00e9livrabilit\u00e9 des emails\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/\",\"name\":\"Transactional Email API Service For Developers | Mailgun\",\"description\":\"Powerful Transactional Email APIs that enable you to send, receive, and track emails, built with developers in mind. Learn more today!\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/#organization\",\"name\":\"Transactional Email API Service For Developers | Mailgun\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.mailgun.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/cropped-android-chrome-512x512-1.png\",\"contentUrl\":\"https:\\\/\\\/www.mailgun.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/cropped-android-chrome-512x512-1.png\",\"width\":512,\"height\":512,\"caption\":\"Transactional Email API Service For Developers | Mailgun\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mailgun.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Comprendre la d\u00e9livrabilit\u00e9 des emails - Transactional Email API Service For Developers | Mailgun","description":"Pour avoir une excellente d\u00e9livrabilit\u00e9, vous devez avoir une excellente r\u00e9putation, ce qui n'est possible que gr\u00e2ce \u00e0 un programme d'emailing correctement mis en \u0153uvre. Alors, comment rester du bon c\u00f4t\u00e9 de l'\u00e9quation de la d\u00e9livrabilit\u00e9 ?","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/","og_locale":"fr_FR","og_type":"article","og_title":"Comprendre la d\u00e9livrabilit\u00e9 des emails - Transactional Email API Service For Developers | Mailgun","og_description":"Pour avoir une excellente d\u00e9livrabilit\u00e9, vous devez avoir une excellente r\u00e9putation, ce qui n'est possible que gr\u00e2ce \u00e0 un programme d'emailing correctement mis en \u0153uvre. Alors, comment rester du bon c\u00f4t\u00e9 de l'\u00e9quation de la d\u00e9livrabilit\u00e9 ?","og_url":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/","og_site_name":"Transactional Email API Service For Developers | Mailgun","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG_-_Nav_Card_-_Guide_-_Deliverability.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/","url":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/","name":"Comprendre la d\u00e9livrabilit\u00e9 des emails - Transactional Email API Service For Developers | Mailgun","isPartOf":{"@id":"https:\/\/www.mailgun.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/#primaryimage"},"image":{"@id":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG_-_Nav_Card_-_Guide_-_Deliverability.png","datePublished":"2026-08-21T03:50:33+00:00","description":"Pour avoir une excellente d\u00e9livrabilit\u00e9, vous devez avoir une excellente r\u00e9putation, ce qui n'est possible que gr\u00e2ce \u00e0 un programme d'emailing correctement mis en \u0153uvre. Alors, comment rester du bon c\u00f4t\u00e9 de l'\u00e9quation de la d\u00e9livrabilit\u00e9 ?","breadcrumb":{"@id":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/#primaryimage","url":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG_-_Nav_Card_-_Guide_-_Deliverability.png","contentUrl":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/07\/MG_-_Nav_Card_-_Guide_-_Deliverability.png","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/comprendre-la-delivrabilite-des-emails\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mailgun.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Guides","item":"https:\/\/www.mailgun.com\/fr\/ressources\/guides\/"},{"@type":"ListItem","position":3,"name":"Comprendre la d\u00e9livrabilit\u00e9 des emails"}]},{"@type":"WebSite","@id":"https:\/\/www.mailgun.com\/fr\/#website","url":"https:\/\/www.mailgun.com\/fr\/","name":"Transactional Email API Service For Developers | Mailgun","description":"Powerful Transactional Email APIs that enable you to send, receive, and track emails, built with developers in mind. Learn more today!","publisher":{"@id":"https:\/\/www.mailgun.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mailgun.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.mailgun.com\/fr\/#organization","name":"Transactional Email API Service For Developers | Mailgun","url":"https:\/\/www.mailgun.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.mailgun.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/06\/cropped-android-chrome-512x512-1.png","contentUrl":"https:\/\/www.mailgun.com\/wp-content\/uploads\/2025\/06\/cropped-android-chrome-512x512-1.png","width":512,"height":512,"caption":"Transactional Email API Service For Developers | Mailgun"},"image":{"@id":"https:\/\/www.mailgun.com\/fr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.mailgun.com\/fr\/wp-json\/wp\/v2\/guides\/16957","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mailgun.com\/fr\/wp-json\/wp\/v2\/guides"}],"about":[{"href":"https:\/\/www.mailgun.com\/fr\/wp-json\/wp\/v2\/types\/guides"}],"author":[{"embeddable":true,"href":"https:\/\/www.mailgun.com\/fr\/wp-json\/wp\/v2\/users\/90"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mailgun.com\/fr\/wp-json\/wp\/v2\/media\/8075"}],"wp:attachment":[{"href":"https:\/\/www.mailgun.com\/fr\/wp-json\/wp\/v2\/media?parent=16957"}],"wp:term":[{"taxonomy":"guides_category","embeddable":true,"href":"https:\/\/www.mailgun.com\/fr\/wp-json\/wp\/v2\/guides_category?post=16957"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}