Exponential growth can inadvertently cause your sign-up flow to be your #1 bottleneck. If a user has to wait even 60 seconds for a verification code or magic link, they’re moving on. Mailgun delivers 99% of messages in 20 seconds or less, so your critical authentication and One-Time Passwords (OTPs) hit inboxes immediately.
Ensuring impeccable deliverability does more than keep users happy. According to a recent Forrester study, Mailgun’s superior inbox placement yields an average $594,000 revenue increase directly tied to better email performance.
Sub-second delivery latency: Globally optimized routing helps authentication codes arrive instantly.
65% increase in open rates: Confirm critical onboarding and validation emails are seen and opened.
21% decrease in bounce rates: Built-in validation catches typos at the sign-up form to protect your database quality and sender reputation.