The Gmail Promotions tab \u2013 some people love it, some people hate it, and some people love to hate it. For many of us email marketers, when we find our witty subject lines and email campaigns filed under the Gmail Promotions tab instead of the Primary inbox, we say something along the lines of “oh, fudge.”<\/p>\n\n
It all started a few years ago when Google, one of the main email service providers (ESPs), introduced new folders (also called tabs) to make Gmail account inboxes a little less chaotic<\/b>. This is good because all too often important personal or business conversations get hidden in the clutter of coupons, shipping notifications, promotional emails, invoices, and social media updates. It\u2019s all stuff you want to catch up on, but you have to take care of your boss and\/or your mom first.<\/p>\n\n
Inbox tabs give Gmail users a way to organize their email clutter into folders where messages are categorized, keeping the most important messages in the Primary tab. But is it possible to move our emails from Gmail Promotions to the Primary tab?<\/b> Let\u2019s break it down a little.<\/p>\n\r\n