{"id":19050,"date":"2026-09-08T23:26:33","date_gmt":"2026-09-08T23:26:33","guid":{"rendered":"https:\/\/www.mailgun.com\/glossary\/devolucao-definitiva\/"},"modified":"2026-09-08T23:26:33","modified_gmt":"2026-09-08T23:26:33","slug":"devolucao-definitiva","status":"publish","type":"glossary","link":"https:\/\/www.mailgun.com\/pt\/glossary\/devolucao-definitiva\/","title":{"rendered":"Devolu\u00e7\u00e3o definitiva"},"content":{"rendered":"<h1>Devolu\u00e7\u00e3o definitiva<\/h1>\n<p><span data-contrast=\"auto\">A devolu\u00e7\u00e3o definitiva \u00e9 uma<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">falha<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">permanente causada por um endere\u00e7o de destinat\u00e1rio inv\u00e1lido ou uma caixa de correio inexistente. Esses endere\u00e7os s\u00e3o adicionados automaticamente \u00e0 sua lista de supress\u00e3o quando ocorre uma devolu\u00e7\u00e3o definitiva, impedindo<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-contrast=\"auto\">tentativa<\/span><span data-contrast=\"auto\">s<\/span><span data-contrast=\"auto\">\u00a0subsequentes de entrega e novas devolu\u00e7\u00f5es definitivas.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.mailgun.com\/blog\/deliverability\/email-bounces-what-to-do-about-them\/\"><span data-contrast=\"none\">Falhas de entrega de e-mail<\/span><\/a><span data-contrast=\"auto\">\u00a0se enquadram em duas categorias principais:<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"110\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Falha tempor\u00e1ria (adiamento):<\/span><\/b><span data-contrast=\"auto\">\u00a0O servidor do destinat\u00e1rio rejeita temporariamente a mensagem. A entrega ser\u00e1 tentada novamente de acordo com a programa\u00e7\u00e3o de novas tentativas do remetente. As falhas tempor\u00e1rias n\u00e3o s\u00e3o eventos definitivos e acabar\u00e3o se resolvendo como uma entrega bem-sucedida ou uma falha permanente.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"110\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Falha permanente:<\/span><\/b><span data-contrast=\"auto\">\u00a0O e-mail n\u00e3o pode ser entregue, seja\u00a0<\/span><span data-contrast=\"auto\">imediatamente<\/span><span data-contrast=\"auto\">\u00a0ou ap\u00f3s uma ou mais falhas tempor\u00e1rias. As falhas permanentes podem ser classificadas como\u00a0<\/span><b><span data-contrast=\"auto\">devolu\u00e7\u00e3o tempor\u00e1ria<\/span><\/b><span data-contrast=\"auto\">\u00a0ou\u00a0<\/span><b><span data-contrast=\"auto\">devolu\u00e7\u00e3o definitiva<\/span><\/b><b><span data-contrast=\"auto\">.<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<\/ul>\n<p><strong>Por que isso \u00e9 importante:\u00a0\u00a0<\/strong><\/p>\n<p><span data-contrast=\"auto\">As devolu\u00e7\u00f5es\u00a0<\/span><span data-contrast=\"auto\">definitivas<\/span><span data-contrast=\"auto\">\u00a0sinalizam endere\u00e7os inv\u00e1lidos ou inexistentes para os provedores de servi\u00e7os de caixa de entrada (ISPs).\u00a0<\/span><a href=\"https:\/\/www.mailgun.com\/blog\/deliverability\/improve-your-bounce-rate\/\"><span data-contrast=\"none\">Altas taxas de devolu\u00e7\u00f5es definitivas<\/span><\/a><span data-contrast=\"auto\">\u00a0podem\u00a0<\/span><span data-contrast=\"auto\">impactar<\/span><span data-contrast=\"auto\">\u00a0negativamente a reputa\u00e7\u00e3o do remetente, diminuindo a probabilidade de os ISPs colocarem seus e-mails nas caixas de entrada dos assinantes no futuro.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Devolu\u00e7\u00e3o definitiva A devolu\u00e7\u00e3o definitiva \u00e9 uma\u00a0falha\u00a0permanente causada por um endere\u00e7o de destinat\u00e1rio inv\u00e1lido ou uma caixa de correio inexistente. Esses endere\u00e7os s\u00e3o adicionados automaticamente \u00e0 sua lista de supress\u00e3o quando ocorre uma devolu\u00e7\u00e3o definitiva, impedindo\u00a0tentativas\u00a0subsequentes de entrega e novas devolu\u00e7\u00f5es definitivas.\u00a0 Falhas de entrega de e-mail\u00a0se enquadram em duas categorias principais:\u00a0 Falha tempor\u00e1ria (adiamento):\u00a0O [&hellip;]<\/p>\n","protected":false},"author":23,"template":"","meta":{"_acf_changed":false},"class_list":["post-19050","glossary","type-glossary","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Devolu\u00e7\u00e3o definitiva \u2013 Gloss\u00e1rio de termos de e-mail | Mailgun<\/title>\n<meta name=\"description\" content=\"Uma devolu\u00e7\u00e3o definitiva \u00e9 uma falha de entrega permanente na caixa de entrada de um destinat\u00e1rio. 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