Integrations

Salesforce

Automate leads, records, and contacts for new lists, bounce events, unsubscribe events and more by using Zapier to connect Salesforce and Mailgun.

Email activity updates your CRM records instantly with Mailgun’s Salesforce integration via Zapier. Sales gets real-time insights. Marketing segments emails by behavior. Support monitors deliverability. Set up in minutes and automate the manual work. 

Key Benefits of the Salesforce integration via Zapier:

  • Trigger Salesforce actions when a new Mailgun outbound message is sent 
  • Update contact or lead records based on open or click events 
  • Log delivery, bounce, or complaint events as custom objects
  • Add or remove contacts and leads from campaigns automatically
  • Bi-directional data sync between platforms

Send Mailgun events directly into Salesforce records via Zapier without programming skills. 

Use Cases

Popular ways teams use the Salesforce integration for Mailgun

Add engaged recipients to Salesforce campaigns automatically

Track opens or clicks and move contacts into campaigns for timely nurturing.

Update lead status based on email interactions

Adjust lead scores or stages when prospects engage. Keep sales focused on hot leads.

Log email health metrics for reporting in Salesforce

Capture delivery, bounce, and complaint data to build deliverability dashboards.

Create attachments in Salesforce for inbound Mailgun messages

Archive inbound email files directly on related records for complete documentation.
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How To Enable The Integration

Set up Mailgun’s Salesforce integration via Zapier

Connect Mailgun and Salesforce in Zapier to automate workflows in just a few steps:

  • Step 1: Connect your Mailgun and Salesforce accounts in Zapier.

  • Step 2: Choose your trigger (e.g., new lead in Salesforce or Mailgun email opened).

  • Step 3: Select your action (e.g., send an email via Mailgun or create/update a record in Salesforce).

  • Step 4: Map the relevant data, test, and enable the Zap. For example, send a personalized Mailgun email when a new Salesforce lead is created.

Why Sinch Mailgun

Why teams trust Mailgun

Global reach

Deliver emails to inboxes worldwide without extra effort.

Scalable APIs

Build and grow on flexible APIs that keep pace with your customer volume.

Compliance ready

Stay aligned with privacy and deliverability standards using built-in best practices.

FAQs

Frequently asked questions about the Mailgun Salesforce integration

The integration is free to set up. You need active accounts with Mailgun, Salesforce, and Zapier. Zapier offers a free tier, but higher automation volumes may require a paid plan.

Yes, Mailgun Salesforce integration can automatically log email opens, clicks, and other engagement events from Mailgun into Salesforce records for complete visibility. 

No programming skills are needed. Zapier’s interface allows you to create automations between Mailgun and Salesforce with simple point-and-click configuration. 

You can trigger Salesforce actions based on Mailgun events such as new outbound messages, email opens, clicks, failures, complaints, and unsubscribes. 

Yes, you can automate sending emails through Mailgun when specific events occur in Salesforce, like lead creation or contact updates. 

The number of automations (Zaps) depends on your Zapier subscription plan. Mailgun and Salesforce do not impose additional integration limits.