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Eager to improve sender reputation? Then focus on email engagement!

Eager to improve sender reputation? Then focus on email engagement!
Need to improve sender reputation? Focus on email engagement
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Nick Schafer

Sr. Manager of Deliverability and Compliance at Sinch Mailgun

Sinch

About this episode:

Want to improve sender reputation? In this video, Nick Schafer of Sinch Mailgun breaks down how email engagement affects deliverability. Mailbox providers like Gmail and Outlook watch how recipients interact with your messages. Positive engagement signals — like opens and clicks — are key to earning inbox placement. Nick shares tips on boosting engagement to repair or maintain your sender reputation and reach more inboxes. Check out this article for more advice on how to improve sender reputation and learn about other factors that can help improve sender reputation in a free report from Sinch Mailgun.

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