Glossary
Brand Indicators for Message Identification (BIMI) is an email authentication that requires DMARC implementation. It allows senders to include a branded sender image in their emails.
A brand’s BIMI record is published on the sending domain’s DNS as a TXT record. BIMI records validate a brand’s identity to inbox service providers (ISPs), enabling them to place emails in subscribers’ inboxes with confidence, boosting the brand’s deliverability and adding visual brand recognition for recipients.
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| hello.learn.mailgun.com | pardot | Third Party |
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| youtube.com | YSC | Third Party |