
Author
Corey Vogel
Content Writer, Sinch Mailgun
Latest stories by Corey Vogel
The state of customer communications in 2025: What email marketers need to know
In the report, over 4,000 consumers and business leaders weighed in on the challenges and opportunities for customer communications in 2025. The top challenges?
Security and privacy, chosen by 44% of respondents, and integration complexity, selected by 38%.
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B2B vs. B2C email engagement and deliverability challenges: What really works in 2025
B2B and B2C recipients don’t just behave differently – they prioritize different outcomes, respond to different signals, and operate in entirely different decision cycles. And with new deliverability requirements...
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What is an email MTA? A guide to mail transfer agents
In this guide, we’ll cover everything from the MTA basics to advanced strategies for building modern email infrastructure. Plus, we’ll give you actionable tips and ...
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