Email deliverability services

Build a scalable, high-ROI email program with personalized guidance and dedicated expertise.
Illustration of the statistics and delivery rate of an email campaign.

Resources that drive results:

  • Dedicated Technical Account Manager (TAM)

  • Tailored, multi-stage onboarding engagement

  • Custom deliverability strategy and implementation guidance

  • Ongoing deliverability reporting, monitoring, and consulting

  • Mailgun Optimize email deliverability tool suite

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Dedicated Technical Account Manager

Expertise you can count on

We don’t take the word ‘experience’ lightly, our Technical Account Managers (TAMs) have over 320 years of combined email experience and help deliver over 400B emails every year for some of the largest brands in the world. From highly strategic planning and implementation to issue monitoring and remediation, your dedicated TAM is with you every step of the way.

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Prescriptive best practice guidance

Email strategy tailored to your needs

A good email strategy goes a long way. Our team of experts take the time to understand your business and your unique needs; we help craft and implement a tailored email strategy that’s centered around your long-term success and ROI. From there we monitor, measure, and advise to maintain unmatched performance no matter how your business evolves.

Illustration of the analytics for an email campaign.

Email deliverability tool suite

Actionable insight that drives outcomes

Landing in the inbox is easier said than done. Mailgun Optimize email deliverability tools can be integrated into your team’s day-to-day email routine when it comes to testing, monitoring, and decision making. From email verification to inbox placement testing and more, Mailgun Optimize tools provide the insight your team needs to deliver winning email campaigns that reach more subscribers.

Email deliverability services

Dedicated Technical Account Manager

A dedicated email expert who will take the time to understand your business and provide strategic guidance at every stage of your journey.

Guided onboarding

A multi-week engagement with deep technical guidance and best-practice implementation to ensure you are set up for success on day one.

Best practice guidance

No matter how your business or strategy changes, we have the expertise to help guide you in the right direction to achieve your goals.

Issue remediation

If an issue does arise, you know that you are in good hands with industry experts who have the knowledge and skill to help remediate quickly and effectively.

Monitoring and alerting

Get in front of issues that will cause serious disruption to your email program. Get advanced monitoring for high-profile issues like blocklists.

Growth management

As your business grows, so does your email program. Scale the right way with infrastructure and expertise that will drive results no matter the size or use-case.

Email deliverability tools

Email validation

Remove invalid and high-risk email addresses from your list before you send to reduce bounces and improve your sender reputation.

Inbox placement testing

See where your emails are most likely to land before you send to identify delivery issues and improve email performance ahead of the big release.

Email preview

Preview your emails across 100+ devices and clients (including dark mode) to identify formatting and rendering issues before its time to send.

Reputation monitoring

Integrate your Google Postmaster Tools and Microsoft SNDS account to monitor all your essential reputation and deliverability data in one convenient location.

Blocklist monitoring

Monitor your IPs and domains across our curated list of blocklist providers to identify problems in real time and avoid major disruption to your email program.

Spam trap monitoring

Protect your sending reputation and avoid deliverability obstacles by monitoring how often you are sending to known spam traps.
A graphic illustration of email verification.

Email authentication & email address verification

With Mailgun, you can easily follow proper email authentication protocols, using SPF and DKIM records to verify your sending domain and make sure you send emails from you. Mailgun also helps you maintain the health of your list with email verification services to check that email addresses actually exist across major mailbox providers such as Gmail, Yahoo, and Microsoft. This means you can avoid hard bounces and improve your delivery rates.

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Infrastructure that protects your sender reputation

ISPs look at both your domain reputation and your IP reputation to decide whether to deliver your email marketing campaigns and transactional emails. With Mailgun’s shared and dedicated IP environments, you can maximize your delivery rates and build a strong sender reputation.

Mailgun consistently monitors shared IP addresses and takes proactive measures to ensure bad senders don’t prevent your quality emails from reaching inboxes. And with dedicated IP addresses available, you can isolate your sending from other customers and protect your email reputation. This offers the best chance of getting your transactional and marketing email past the spam filter. You also use your own domains, which helps you build up a domain reputation.

Learn how to check your email reputation to maximize your email deliverability.

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Managed email deliverability services

Get expert help improving your email deliverability with our managed deliverability services. Our team of dedicated technical account managers will work with you to provide API support, IP and domain reputation management, ongoing consulting, and proactive monitoring of your email program.

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Sophisticated shared IP reputation management system

We take pride in protecting the sending reputation of our customers and have designed our infrastructure to proactively seek out anyone who may be negatively affecting the overall deliverability of our shared IP pools.

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Isolated sending domains

We require our senders to use their own domains when sending anything but test emails, allowing our customers to strengthen their domain reputation while isolating their environment from any potential bad actors. All sending domains are enabled with SPF and DKIM to maximize deliverability.

A graphic illustration showing how to reduce bounces for your email.

Pool of dedicated IPs

As your IP reputation is the most important variable to seeing good deliverability we offer a pool of dedicated IP addresses with neutral or positive reputations ensuring complete reputation isolation from other senders. We can also advise on best practices for warming these IPs while transitioning off of a shared IP environment or from another platform.

Average customer results

97.4% average delivery rate

From deliverability services customers, beating the industry average of 85%.

24.6m average monthly volume

From our deliverability services customers alone.

0.42% average bounce rate

For deliverability services customers, well under the industry average bounce rate of 2%.

Talk to an email strategist

Great results start with the right partner. Grow your business with a focused email strategy.