Join us as we explore what happens when Gmail’s Gemini, Outlook’s Copilot, Apple Intelligence, and Yahoo’s AI tools start reading, sorting, and summarizing your emails before your subscribers ever open them.
Is your email ready for the AI-powered inbox?
Join us as we explore what happens when Gmail’s Gemini, Outlook’s Copilot, Apple Intelligence, and Yahoo’s AI tools start reading, sorting, and summarizing your emails before your subscribers ever open them.
What we’ll talk about:
How AI gatekeepers like Gmail, Outlook, Yahoo, and Apple Mail are reshaping the inbox and what it really means for senders
The difference between Inbox Optimization (IO) and User Optimization (UO), and why you need both to reach the primary inbox
Why authentication gets you to the border, reputation decides if you’re waved through, and what you can do about it
How to give AI clear signals and why technical perfection alone won’t save you
Why user behavior, not sender intent, is still the only signal that truly matters
How to use preference centers, confirmed opt-in, and list hygiene to generate the positive signals that teach AI to prioritize your mail
Email Experts
Thomas “T-Bird” Knierien
Sr. Multimedia Content Specialist
Sinch Mailgun
Jonathan “JT” Torres
Manager, Technical Account Management
Sinch Mailgun
Alison Gootee
Deliverability Advocacy Specialist
Sinch Mailgun