Latest stories by Em Blitstein
Why accessibility in email isn’t optional anymore
Accessibility matters, not just because of legal requirements like the upcoming EAA (don’t worry, we’ll explain), but because it's the right thing to do. We’re recapping our latest episode of
Emails Not Dead...
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Deliverability Academy episode 1 recap: Master the basics
Deliverability is all about getting your messages to
actually reach the inbox
(and not the spam folder). It takes more than just hitting “send.” In Mailgun’s inaugural Deliverability Academy webinar Mastering the Basics, our email experts pulled back the curtain on what it takes to achieve great email deliverability...
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Why DMARC matters more than ever: Email’s Not Dead season 6 ep. 1 recap
Email authentication has been a foundational part of email deliverability for years. But 2024 marked a turning point, as mailbox providers like Gmail and Yahoo began enforcing stricter requirements for bulk senders. The latest episode of
Emails Not Dead
explores what’s next for senders...
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How to optimize your email strategy for 2025
Email is the digital cornerstone of communications between brands and consumers. Yet in 2025, ensuring emails reach the inbox – not just get sent – is more challenging than ever. Evolving mailbox provider rules...
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The European Accessibility Act: What you need to know
Accessibility matters. Whether you’re a business leader or a software developer, ensuring your products and services are accessible isn’t just good practice—it’s also becoming a legal requirement across the European Union with the European Accessibility Act (EAA), a game-changing directive ...
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