Blog

Musings and writings from the Mailgun team

Recent Articles

Email Bounces: What to do about them

Email Bounces: What to do about them...

Email bounces — an annoying occurrence in email sending. As common as they may be, senders go nuts over email bounces. While we’ve spoken before on how your email bounces are less important if you focus more on deliverability, it’s a hard problem to solve. Largely due to the fact that in some cases, a […]

  • 4 min read
  • May 7, 2019
Bulk Validations — Accurate and Fast AF

Bulk Validations — Accurate and Fa...

Cleaning an old email list is one of those must needed chores that nobody really wants to do. You have to do it, but you push it back because other priorities pop up. It’s easy to jump the gun and skip cleaning that list, but that’s only going to do more harm than good to […]

  • 5 min read
  • May 3, 2019
Mailchimp + Shopify Split – What do you do now?

Mailchimp + Shopify Split – Wh...

We’re sure that just about everyone was shocked to hear that Mailchimp and Shopify were separating in late March — ourselves included. To briefly recap, Mailchimp and Shopify decided to part ways due to disagreements in data sharing between the two companies. In their press release regarding the split, Mailchimp states that Shopify requested access […]

  • 4 min read
  • April 30, 2019
Email Authentication: Your ID Card for Sending

Email Authentication: Your ID Card f...

As a Technical Account Manager at Mailgun, I’m constantly talking to my customers about various deliverability and good sender best practices — one of those being email authentication. Email authentication is comprised of various methods for taking ownership and accountability of your email and serves as a basic foundation of quite a few of those […]

  • 6 min read
  • April 16, 2019
Opening the envelope on Mailgun’s new UI

Opening the envelope on Mailgun’s ...

You’re always looking for ways to do your work more efficiently, whether that means faster troubleshooting or simple tools that help you achieve results more easily. The Mailgun control panel hadn’t changed in years, and it wasn’t keeping up with how our offerings have evolved or how we’ve grown as a company since we spun […]

  • 5 min read
  • April 9, 2019
Announcing Strategic Growth Investment from Thoma Bravo

Announcing Strategic Growth Investme...

Today, we are excited to announce that Thoma Bravo has acquired a majority stake in Mailgun, with Turn/River retaining a minority position. We’re thrilled about what this strategic growth investment means for our customers and the platform in general. Where We’ve Been In 2010, when we were first starting Mailgun, we saw developers struggle to […]

  • 2 min read
  • April 1, 2019
Better Validations for Better Sending

Better Validations for Better Sendin...

Once upon a time, and by “a time” we mean a few years ago, companies sent emails to their contacts and customers somewhat blindly. To a large extent, they didn’t know if the addresses they had in their databases or forms were correct in syntax or one-time-use email addresses or distribution lists that go to […]

  • 3 min read
  • March 29, 2019
Spam Traps: What You Should Know

Spam Traps: What You Should Know...

Adam Rollins graduated from Texas State University’s Honors College with a Bachelor’s in Creative Writing. He has worked, since then, for a variety of companies, providing quality blog posts, articles, and e-books on a regular basis. Spam sucks — it always has, and it always will. You can rest assured that you haven’t missed out […]

  • 5 min read
  • March 22, 2019
Emoji in Email Subject Lines— Should You Use It?

Emoji in Email Subject Lines— Shou...

Emojis are showing up everywhere; seriously, they’ve got their own holiday to show for it (World emoji day; yes, it’s a thing.) They’re bright, attention-grabbing, and in places where space is limited like a mobile device — they save a ton of room. Naturally, this raises the question of whether or not they make sense […]

  • 5 min read
  • March 13, 2019
Email Bounce Rates: Shifting Focus Away From Failure

Email Bounce Rates: Shifting Focus A...

Oh, the elusive email bounce rate, the bane of email marketers everywhere. Everyone is eager to crack the code of email bounces and say what the ideal rate should be for any given sender. It’s easy to understand why given that you want your emails to land in the inbox and have great deliverability. More […]

  • 3 min read
  • March 8, 2019

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