To see the most success from your email marketing campaigns, you need an email service provider like Mailgun with powerful features to automate your send. Mailgun not only ensures reliable delivery of email messages but also provides technical support for all your email marketing campaigns.
These days, most business communication happens over email. Whether you want to reach customers through bulk email marketing campaigns or respond to user-initiated requests, one thing is for certain: you want all of your email campaigns to be successful.
Some small businesses start off trying to send marketing and transactional emails from free email services like Gmail, Yahoo, Zoho Mail, or Hotmail. But the thing is, these free email providers are not optimized for commercial use, plain and simple. They have daily email send limits (Google’s is set at 500), which creates problems when you’re trying to use these email accounts for email campaigns. To communicate confidently and consistently with your customers, you need an Email Service Provider to use in tandem with your personal email account.
Mailgun’s cloud-based infrastructure scales with you so you can worry less about email storage and send limits on your own server. But it’s Mailgun’s RESTful API that sets us apart from other email service providers. Our system seamlessly integrates into your web application or mobile app so you can have your company’s messaging protocol up and running in no time.
Advanced Email Tools to Boost Your Campaigns
As a business email service provider, Mailgun offers advanced technical capabilities designed by developers for developers.
Here’s what makes Mailgun the best email service for transactional and marketing emails:
Use Mailgun to send emails and then check on them in real time. Make sure your messages avoid the spam filters of various email programs and land in customers’ inboxes. Our dashboard serves as a campaign monitor – offering tools for reporting, email tracking, and A/B testing, so you can monitor email campaigns and grow your company’s reach. See which messages are sparking customer engagement on social networks and social media. And check on the best times to schedule email messages.
Segmented Email Lists and List Management
Features like Mailgun’s mailing list API enables you to divide address lists into different segments for varied interest groups or different use cases. Each segmented mailing list contains a group of members (recipients) which itself has an email address, like firstname.lastname@example.org. With automatic suppressions and other list management features, you never have to worry about sending to unsubscribed users or those who have submitted spam complaints.
Mailgun helps you stay in compliance with the CAN SPAM act and the GDPR. We automatically suppress the email addresses on your subscriber list when people unsubscribe or email addresses become invalid and bounce. We also have enhanced security and data processing measures in place to assist customers in their EU data protection efforts.
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Try Out the Best Email Solution
See what you can accomplish with the world's best email delivery platform. As you grow, we scale with you, empowering you to send unlimited emails. Need more help? We also offer deliverability consultants as part of our managed email service that proactively monitors your email account.