Send smart: Black Friday deliverability strategies

Send smart: Black Friday deliverability strategies

About this episode:

Black Friday is a challenge year after year, but that doesn’t mean it needs to be unpredictable. Learn how to send smarter – not harder – and build reliable deliverability practices from your email authentication to your marketing strategies. Join Peter Trinder, Product Manager at Mailgun by Sinch, and Nick Schafer, Sr. Manager of Deliverability Compliance at Mailgun by Sinch, on November 2, at 11:30 AM CST to discuss how to adapt your email strategy this holiday season. We’ll talk about:
  • Are you prepared to send? What your pre-sending checklist should cover.
  • How do you build momentum with your email marketing for Black Friday and the holiday season?
  • How do you build a reliable deliverability strategy and avoid traps that impact where – or if – you land in the inbox.

Meet your presenters

Nick Schafer

Nick Schafer

Manager of Deliverability & Compliance at Mailgun by Sinch

Peter Trinder

Peter Trinder

Product Manager at Mailgun by Sinch

transcript

Send smart: Black Friday deliverability strategies

Overview

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