Send smart: Black Friday deliverability strategies
Send smart: Black Friday deliverability strategies
About this episode:
Black Friday is a challenge year after year, but that doesn’t mean it needs to be unpredictable. Learn how to send smarter – not harder – and build reliable deliverability practices from your email authentication to your marketing strategies. Join Peter Trinder, Product Manager at Sinch Mailgun, and Nick Schafer, Sr. Manager of Deliverability Compliance at Sinch Mailgun, on November 2, at 11:30 AM CST to discuss how to adapt your email strategy this holiday season. We’ll talk about:
- Are you prepared to send? What your pre-sending checklist should cover.
- How do you build momentum with your email marketing for Black Friday and the holiday season?
- How do you build a reliable deliverability strategy and avoid traps that impact where – or if – you land in the inbox.
Meet your presenters

Nick Schafer
Sr. Manager of Deliverability and Compliance at Sinch Mailgun

Peter Trinder
Sr. Product Manager at Sinch Mailgun
transcript
Send smart: Black Friday deliverability strategies
Overview
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