Kate Nowrouzi

Old Kris Kringle’s not the only one who makes a list and checks it twice. ISPs are notoriously scrupled when it comes to evaluating senders on their way to the inbox. While...

‘Tis the season to think about holiday sending. We checked our calendars and were terrified to see that it’s not even Halloween, yet stores are hanging wreaths, inflating...

Deliverability is like operating a ham radio – it’s been around a while but most people don’t know how to use it. Like a radio, deliverability relies on external factors to transmit...

We can’t think of many things more immediately impactful to your deliverability than landing on a blocklist. Once you’ve been flagged, ISPs won’t let you through the gate into...

Email rendering across email clients and devices goes beyond “does it look good”. How your emails load and function affects user experience and engagement, which impacts...