- Best Practices
Domain Warmup and Reputation: Stretch Before You Send
So, you wanted to send out a lot of emails but found that when you did, a lot of them either ended up undelivered or in the spam folder. Sounds like you need a warmup.
So, you wanted to send out a lot of emails but found that when you did, a lot of them either ended up undelivered or in the spam folder. Sounds like you need a warmup.
Data collection has become an abundance with the multiplex of media channels potential prospects or customers connect with to interface with a business. Our personal favorite channel (no surprise) is email.
Email burst sending is something that more and more people are asking about as their email lists grow. It beats sending multiple emails, rewriting or copying the subject line of the email, the email body, and email attachments for numerous iterations of the same email are annoying and time-consuming.
If I told you there was a way you could gain more trust with your recipients for free, you’d be on board, right? It’s easy to understand why people jump at the opportunity to increase their brand reputation because the relationship between your brand and your recipients is extremely important. The more your recipients trust your brand, the more likely they will engage with your messaging.
Oh, email lists, one of our most visited topics ever. Without your list of recipients, your entire email campaigns would be all for naught. Regardless of whether you’re sending an automated onboarding campaign or your latest email marketing push, without a good mailing list, none of that matters.
“This sucks. Blacklists suck. What is going on over at Barracuda? What did I do? This isn’t right!” – Senders and ESPs everywhere this past week.
Before we get technical, if you haven’t read our previous post about our wonderous snack machine, pop over and check that out first! We bought an off-the-shelf snack dispenser and turned it into a robot, but now it’s time to give it some brains. And by brains, we mean a raspberry pi.
Hacking on hardware is always fun, and it’s been a while since we’ve created something! In this brief series of blog posts, we are going to make an email controlled snack machine using a dry-food dispenser, a Raspberry Pi, a pair of stepper motors, and a little bit of 3D printing.
Whenever someone says that they think email is on its way out, we always like asking them if they’ve checked their inbox in the past day. Nine times out of ten they have, so what’s the deal? Email has become so second nature that they forget how often they check it. By no means does that mean email is on its way out. In fact, we’d argue that it means email thriving more than ever.
If you’ve been keeping up with the blog in the last few months, you’ve probably noticed us talk about email bounces and email bounce rates a lot. These are negative metrics that senders face every day, so we figured it would be good to give a little insight into them. There are two types of bounces: soft bounces and hard bounces.
Recently, we were thrilled to announce the launch of our recently implemented email templates API. While we went over where those templates came from, we only glossed over how to actually use them. For this week, we wanted to show you how you can get started with your own email templates, rather than using one of the ones we’ve already provided.
We’ve talked a lot about email bounces and email bounce rates as a whole in the past before, but we’ve really only ever dipped our toes into the different types of bounces — hard bounces and soft bounces. Why is that? Well, they’re the smaller components that makeup more complex deliverability issues. A cog in the wheel, a fruit in the basket, a piece of the pie, or whatever other metaphor floats your boat.