Mailgun blog

Deliverability

Everything you need to start building connected experiences.

Ditch the noreply email (and what to do instead)

Automated emails – what’s not to love? Email marketing campaigns can be automatically sent out for customer birthdays, transactional email receipts, and just about any email...

Read more

Reverse DNS white labeling: How it works

The Domain Name System (DNS) is about as old as the internet itself, and it’s easy to understand why. Domain names, like mailgun.com, are way easier to memorize and...

Read more

Sunset policy and email engagement: A complete guide

Have you ever been on the receiving end of a long, drawn-out breakup? It’s awful. But the worst is when you simply get ghosted. They stop answering your texts and calls and...

Read more

Help! Every email I send goes to Gmail’s Promotions tab

The Gmail Promotions tab – some people love it, some people hate it, and some people love to hate it. For many of us email marketers, when we find our witty subject lines and...

Read more

What is a honeypot, and how does it affect legitimate email senders?

The moment Vesper Lynd slinks her way onto the screen in Casino Royale, you know exactly how this will all play out. Despite being a world-class spy, James Bond will fall...

Read more

email-icon

Keep me posted! Get our news and tips every week.

Send me the newsletter. I expressly agree to receive the newsletter and know that I can easily unsubscribe at any time.

How to prevent outbound spam

Spam sucks. That’s the long and short of it. We’ve talked about how to identify and prevent spam, but what if you’re part of the problem? We’re talking about outbound spam exiting...

Read more

Beware of phishing emails

You’ve got mail! But is it legitimate? Even if you recognize the company that sent you the email, it’s best to double-check any emails that request sensitive information, like...

Read more

Troubleshooting email soft bounces

It’s easy to focus on the positive metrics, like conversion rate and click-through, to elevate your email campaigns. But what about the negative metrics that are just as...

Read more

Learning to improve Gmail deliverability

The inbox is a crowded arena, but you can’t compete if you don’t even make the cut. Any email sender will tell you email deliverability is a key success indicator and a surefire...

Read more

Dedicated vs. Shared IPs: Knowing which one to use

“They’re hacking our IP to access the mainframe!” How often have we heard that line in movies as actors punch random keys and scramble to beat the clock...

Read more

Mailgun iconSee what you can accomplish with the world's best email delivery platform. It's easy to get started.Let's get sending
CTA icon Mailgun Icon