Common technical terms in email
Stay current and expand your email knowledge with our list of common technical terms.
Email logs contain email data on each message that has been sent, including the sender’s details, recipient’s email address, timestamps, and any error codes. Logs can also link to reports that track marketing metrics like delivery, bounce, and open rates. These gauge an email program’s health, helping senders analyze why their emails have failed to reach recipients’ inboxes, sending trends, and performance issues impacting sender reputation. Email logs let senders perform deliverability audits to see where the issues might be before they impact deliverability.
Email open rate